Marketing and Communications Manager

Four Marketing Group; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A dynamic marketing lead opportunity with Four Marketing Group in London, responsible for overseeing marketing strategies for a portfolio of contemporary fashion brands. The role includes collaboration with e-commerce, sales teams, and influencers to maximize brand visibility and achieve key performance indicators. The successful candidate can enjoy attractive benefits and a creative working environment, ensuring continuous professional growth.

Benefits

25 days annual leave entitlement + Bank holidays

Generous staff discount across various brands

Auto-enrolment into company pension scheme

Cycle to work scheme

Seasonal ticket loan

Charity time-bank scheme

Ability to purchase additional annual leave

Qualifications

• Experience in leading marketing teams across fashion or lifestyle brands.
• Strong background in developing marketing strategies and managing budgets.
• Ability to analyze project success and implement improvements.

Responsibilities

• Lead marketing strategies for multiple brands.
• Manage budgets and internal workflows for marketing activities.
• Develop communication strategies to engage influencers and press.

Skills

Marketing Strategy

Digital Marketing

Team Management

Budget Management

Communication

Analytical Skills

Job description

Job Description

Purpose of the role:

To lead the marketing team across a range of contemporary fashion and lifestyle brands (Pretty Green, Arctic Army, A-COLD-WALL, Albam, PREVU, Velvet and Kappa), devising engaging consumer and wholesale campaigns, while leveraging press and influencer relations to grow brand visibility and achieve seasonal KPI’s.

Main duties and responsibilities:

• To develop and oversee the marketing and communication strategies across a range of internal brands.
• Working with the e-commerce team to engage in effective digital strategies.
• Working with the Sales teams and commercial brand leads (internal and external) to deliver on seasonal KPI’s.
• Devise communications strategies to engage press and influencers.
• Work with with internal legal counsel on all contracting matters.
• Management of budgets.
• Devising creative treatments for brand activations, utilising internal and external creative resources.
• Working with collaborative partners.
• Analyse the success and failure reports of any projects and ensure proactive recommendations for improvements for future events are then implemented in the following season.
• Ensure performance metrics with relation to the brand and their marketing activity are monitored and clearly communicated back to the brand.
• Manage internal workflows between teams in relation to marketing activities.

Please note, the roles and responsibilities listed above are indicative of the position and are not exhaustive and the role includes actions based on any reasonable requests by a line manager.

The successful candidate will enjoy access to a variety of discretional benefits such as:

• 25 days annual leave entitlement + plus Bank holidays each year
• Generous staff discount across a variety of brands
• Auto-enrolment into company pension scheme
• Cycle to work scheme
• Seasonal ticket loan
• Charity time-bank scheme
• Ability to purchase additional annual leave