Marketing and Communications Manager

Hollywood Bowl Group Plc; Hemel Hempstead; On-site; GBP 40,000 - 60,000; Full time

Job summary

Hollywood Bowl Group is seeking a Marketing and Communications Manager to shape and deliver impactful marketing strategies. The role involves leading a team, managing campaigns, and enhancing customer engagement. Join a growing company committed to diversity and creating memorable experiences for families and friends.

Benefits

Access to Electric Vehicle scheme

10% annual performance bonus

22 days holiday + additional days with length of service

50% off food when working

Optional pension plan

Ongoing training and development

Free games vouchers every month

30% discount off food and drink

Employee Assistance Programme (EAP)

Healthcare cash plan

Financial long service awards

Enhanced maternity, paternity, adoption, and shared parental leave benefits

Qualifications

• Multiple years of experience in a fast-paced, multi-site environment.
• Proven line management experience.
• Experience managing the full marketing mix.

Responsibilities

• Supporting the Marketing Director to implement the marketing strategy.
• Leading the execution of multi-channel marketing campaigns.
• Managing and optimising relationships with key partners.

Skills

Leadership

Communication

Data-driven decision-making

Brand storytelling

Campaign analysis

Education

CIM qualification or equivalent

Job description

About The Role

Do you have great experience in team management and development?

Are you looking to play a pivotal role in shaping and delivering high-impact campaigns and strategies?

Are you looking to join a company that is fast paced and with exciting growth plans?

If so, then look no further!

The Why...

Join Hollywood Bowl Group as our Marketing and Communications Manager. In return, you'll get:

• Access to our Electric Vehicle scheme
• 10% annual performance bonus
• 22 days holiday + additional days with length of service
• 50% off food when you are working in centres
• Optional pension plan
• Ongoing training and development with access to development programmes and apprenticeship schemes
• Free games vouchers every month
• 30% discount off food and drink for you and up to five friends
• Access to our Employee Assistance Programme (EAP) for you and your family
• Opportunity to join our healthcare cash plan
• Financial long service awards
• A £15 donation to our charity partner when you complete your induction
• Enhanced maternity, paternity, adoption, and shared parental leave benefits

The What...

Here's some of what you will be doing:

• Supporting the Marketing Director to implement and evolve the overarching marketing strategy.
• Owning the national retail calendar, campaigns, key trading dates, and local centre initiatives aligned with business goals.
• Leading the execution of multi-channel marketing campaigns across digital, social, in-centre screens, PR, and POS to drive ROI.
• Managing and optimising relationships with key partners, including PR and creative agencies, content creators, and influencers.
• Overseeing brand communications, product launches, promotions, and creative assets across multiple formats.
• Championing customer experience, using insights and research to guide improvements along the customer journey.
• Leading and mentoring a growing team of four, including a Social Media Marketing Manager and Marketing Executives.
• Managing budgets, marketing performance reporting, and supplier KPIs to deliver maximum value.

To Be Successful, You'll Have

• A strategic and commercially-savvy marketer with multiple years experience in a fast-paced, multi-site environment.
• Strong leadership skills with proven line management experience.
• A confident communicator with a passion for brand storytelling, customer engagement, and data-driven decision-making.
• Experience managing the full marketing mix - from paid digital campaigns and social content to PR, influencer activity, and experiential activations.
• Proficiency in agency management, campaign analysis, and budget oversight.
• A proactive, hands-on attitude and the ability to juggle multiple priorities under tight deadlines.

Bonus points if you have:

• Experience in the leisure, hospitality, or retail sector.
• CIM qualification or equivalent.
• A track record of delivering national charity or CSR campaigns.

The Who...

Hollywood Bowl Group has a passion for bringing families and friends together for affordable fun and healthy competition.

Following our listing on the main stock market in 2016, we became Hollywood Bowl Group, seeking out the perfect locations for our bowling and golf centres nationwide. We formed our customer proposition, built on real feedback, and went from strength to strength with our in-centre game technology and online scoring systems.

Now with 75 centres across the UK and 15 centres in Canada, operating under the Hollywood Bowl, Putt & Play, and Splitsville brands, we're proud to be ambitious market leaders in experiential family entertainment.

We continue to expand our estate and look for profitable opportunities to grow, with an average of three new sites opening each year.

At Hollywood Bowl Group, we value diversity and inclusion, and we're committed to creating a working environment that promotes equal opportunities. Individual differences and the contributions of all employees are recognised and valued. We believe that a diverse and inclusive workplace makes us a more relevant, more competitive, and more resilient company.