Marketing and Communications Manager

Ark; City Of London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A not-for-profit educational organization in London seeks a Marketing and Communications Manager to lead impactful campaigns and enhance brand visibility. The role involves creating engaging marketing materials, managing digital channels, and supporting customer communications. Candidates should have significant experience in marketing and campaign management to drive engagement and lead generation effectively.

Benefits

Hybrid working model

27 days annual leave plus bank holidays

Access to professional learning opportunities

Ark Rewards scheme with discounts, loans, and gym perks

Qualifications

• Experience developing and running campaigns that generate engagement.
• Proven experience in marketing and communications.

Responsibilities

• Produce engaging marketing content across various channels.
• Build and send customer communications ensuring campaign accuracy.
• Manage social activity and track campaign performance.

Skills

Campaign Management

Content Creation

Digital Marketing

Customer Engagement

Tools

Salesforce

Email Marketing Platforms

Job description

About the role

W/C 10th November for First Round Interviews (Virtual). W/C 24th November for Second Round Interviews (In-person).

At Ark Curriculum Plus, we believe every child deserves a great education, and we work with schools across the country to make that happen. As a not-for-profit organisation, we design and share high-quality curriculum programmes that help teachers focus on what matters most: their pupils’ progress.

About the role:

The Marketing and Communications Manager will play a key role in planning and delivering campaigns and content that showcase AC+ programmes, build brand awareness and support lead generation and customer retention. The role will also manage communications within programmes to keep schools informed, engaged and supported. Working across digital channels and with colleagues and partners, the postholder will ensure marketing activity is impactful and aligned with organisational goals.

Key Responsibilities:

• Produce engaging marketing content, including brochures, programme previews, blogs, case studies, and digital assets.
• Build and send customer communications using third-party email platforms, ensuring campaigns are well-designed, accurate, and optimised for engagement.
• Manage AC+ social activity, building reach and engagement through creative content and timely responses.
• Support the development of digital campaigns, ensuring activity is aligned with broader marketing goals.
• Track, measure, and report on campaign performance, providing insights and recommendations to improve effectiveness.
• Use Salesforce CRM and third-party email platforms to plan, execute, and evaluate marketing campaigns, ensuring activity is measurable and supports organisational objectives.
• Support with website updates, recruitment webinar promotion, and additional duties that support the wider marketing and communications function, as required, in line with organisational priorities.
• Contribute to wider projects such as the annual conference and renewals.

Key Requirements:

• Right to work in the UK.
• Experience developing and running campaigns that generate engagement and support sales pipelines.
• Proven experience in marketing and communications, with a balance of strategy and hands-on delivery.

Benefits

• Our hybrid working model aims to offer the best of both worlds, striking the right balance between in-person collaboration and remote working. You will work a minimum of two days per week in our state-of-the-art office in West London allowing you to connect with colleagues, with the flexibility to work remotely, or in the office over the remaining days
• In addition to our current hybrid working arrangements, employees can request to work fully remotely for up to 10 working days a year, whether this be in the UK or abroad
• Our flexitime policy allows you to work your hours around our core hours of 10.00 - 16.00, helping you prioritise your work-life balance and personal commitments
• 27 days annual leave plus bank holidays, rising with each year of service up to 30 days after 3-years’ service. This entitlement is pro rata for part time employees. This entitlement excludes bank holidays
• Full office closure between Christmas and New Year
• As an Ark employee, you will have the opportunity to be part of the TPT (The Pension Trust) scheme, our workplace pension scheme where we make an 11% contribution; you are not required to contribute towards this scheme unless you choose to
• Access to high-quality professional learning throughout your career, offering both face-to-face sessions and a bespoke online learning platform
• Access to Ark Rewards scheme offering savings from over 3,000 major retailers, interest-free loans available for season tickets or a bike, gym discounts offering up to 40% off your local gym and free eye tests

About Us

Ark Curriculum Plus is a not-for-profit education venture set up by the Ark Multi Academy Trust to improve subject outcomes. We’ve now been going for over ten years, using what we learn in Ark to support over 1,000 schools nationally. Our mission is to empower teachers to give every young person, regardless of their background, the subject knowledge and skills that will allow them to succeed.

We now have subject excellence programmes in English, Maths, Science and Geography, at primary and secondary. A team of subject experts work with partner schools to empower teachers to achieve subject excellence using an ambitious curriculum combined with CPD, teaching and assessment resources.

Our programmes, including Mathematics Mastery and English Mastery, have been shown to have measurable impact in evaluations by the EEF, FFT and The Brilliant Club.

Diversity and Inclusion

We aim to build a diverse and inclusive organisation where everyone – staff and students – can do their best work and achieve their full potential. We want to reflect and represent diverse perspectives across our organisation because we know that doing so will make us stronger and more effective. To know more about Ark’s diversity and inclusion commitments, please click on this link.

Safeguarding Statement

Ark is committed to safeguarding and promoting the welfare of children and young people in its academies. In order to meet this responsibility, its academies follow a rigorous selection process to discourage and screen out unsuitable applicants. Ark requires all employees to undertake an enhanced DBS check.

You are required, before appointment, to disclose any unspent conviction, cautions, reprimands or warnings under the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975. Non-disclosure may lead to termination of employment. However, disclosure of a criminal background will not necessarily debar you from employment - this will depend upon the nature of the offence(s) and when they occurred.

To read more about Ark’s safer recruitment process, please note we will be reviewing applications on an on-going basis and this role may close earlier than advertised depending on the level of response. We strongly encourage you to submit your application at your earliest convenience. For any questions, please contact [e-mail].