Marketing and Communications Executive

Visit Belfast; Belfast; Hybrid; GBP 24,000 - 27,000; Full time

Job summary

Visit Belfast seeks a Marketing and Communications Executive to bolster its marketing efforts. The role involves supporting campaign planning and content creation to promote Belfast as a premier tourism destination. Ideal candidates will have a degree or relevant experience and strong communication skills.

Benefits

Attractive pension scheme with 20.5% employer contribution

25 days annual leave plus 11 public holidays

Opportunity to work at a city-level with industry partners

Qualifications

• Minimum 2 years experience in marketing, communications, or content creation.
• Experience in writing and proofreading content to a high level.
• Ability to initiate and maintain strong relationships.

Responsibilities

• Assist in planning and coordinating marketing campaigns across key markets.
• Coordinate and deliver marketing materials and evaluate campaign progress.
• Support the development of relationships with partners and stakeholders.

Skills

Excellent writing and proofreading skills

Verbal and written communication skills

Creative skills

Strong administration and planning skills

Education

Degree level or equivalent qualification

Relevant qualification in marketing, tourism or business studies

Tools

MS Office applications

Job description

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MarketingandCommunicationsExecutive TypeFull-time DepartmentMarketing and Communications Reporting toSenior Marketing and Communications Manager Salary Range£24,448 - £26,715 Location9 Donegall Square North, Belfast BT1 5GB Purpose Reporting to the Senior Marketing and Communications Manager, you will be supporting the wider marketing and communications activity of the organisation, contributing to the development, implementation, and evaluation of the marketing, PR, content and communications strategy for Visit Belfast; promoting Belfast as a top tourism destination for business, leisure and cruise, in line with Visit Belfasts 3 year, 2024-2027 New Horizons strategy and operational marketing plans. Duties and Responsibilities Assist in planning, developing, and coordinating integrated marketing and promotional campaigns across key markets, including Northern Ireland, the Republic of Ireland, and Great Britain. Support and represent the wider Marketing and Communications team at events and meetings, delivering updates as required. Assist in coordinating and delivering press and marketing materials, including presentations, press releases, social media copy, briefing documents, and campaign plans. Maintain and update departmental files and evaluation reports to track campaign and project progress against KPIs, ensuring accurate monitoring and reporting. Coordinate and update communication and campaign activity schedules, providing support as required. Assist and deliver planned communications support to the Marketing and Communications, Business Tourism and Visitor Servicing teams. Identify and create engaging, newsworthy content for offline and online marketing channels. Support the development and management of relationships with Visit Belfasts partners, sponsors, and industry stakeholders. Assist the Senior Marketing & Communications Manager with budget administration, invoicing and campaign evaluations. Communicate and collaborate effectively with all Visit Belfast departments to ensure integrated activity and consistency of information across the organisation. Ensure ongoing comprehensive Belfast and Northern Ireland product and campaign knowledge, ensuring a good understanding of all new products, campaigns, initiatives, events and festivals. Representandbeanambassadorfor the Visit Belfast brand, its essence and values and implement accordingly within all tourism communications and marketing promotions. To undertake other duties as required by the Marketing and Communications team managers and Visit Belfasts Senior Management team as required. Support, develop and contribute to the achievement of annual Marketing and Communication targets. Available to work outside normal hours including attending evening/weekend industry & networking events Carry out all duties with full regard to Visit Belfasts equal opportunities and fair employment policies. Travel on behalf of Visit Belfast may be required as part of the job. Undertake other duties as required Personal SpecificationEssential Qualifications Degree level or equivalent qualification OR 2 years relevant experience in a marketing, communications, tourism or related environment. Relevant Experience Minimum 2 years experience of working in a marketing, communication or content creation related discipline. Minimum 2 years experience of writing and proofreading content to a high level of accuracy. Experienced in planning, developing, delivering and evaluating marketing campaigns. Special Aptitudes Excellent writing and proofreading skills. Excellent verbal and written communication skills. Proficient in key MS office applications; Word, Teams, Excel and PowerPoint etc. Good creative skills with an ability to develop ideas. Ability to initiate, build and maintain strong relationships Self-starter, energy, drive, enthusiasm and team player. Strong administration, analytical, planning and organisational skills. Ability to work in a fast-paced environment, meet deadlines and work under pressure. Ability to work on own initiative. Circumstances Available to work outside normal hours as necessary. This role may require some travel throughout Northern Ireland & UK Desirable Qualifications Qualification, in a relevant discipline such as marketing, tourism/hospitality or business studies. Relevant Experience Experience in a tourism or hospitality related environment Experience in a marketing, content, social or PR environment Circumstances Clean driving license and access to own transport. We Offer Attractive pension scheme with a 20.5% employer contribution Opportunity to work at a city-level, working with leading industry partners and where you can make a real impact. 25 days annual leave (pro rata) with an additional 11 public holidays Hybrid working (3 office days and 2 days working from home). Opportunity to work in a dynamic, fun and welcoming industry Visit Belfast is an equal opportunities employer

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Travel Arrangements

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