Marketing and Audience Development Officer

ArtsJobs; Nottingham; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading theatre seeks a Marketing and Audience Development Officer to manage campaigns aimed at increasing audience engagement. The role involves developing partnerships with local communities, planning marketing strategies, and contributing to various promotional activities. An ideal candidate will have a strong background in marketing, excellent communication skills, and a passion for the arts.

Qualifications

• Proven practical experience in marketing and campaign management.
• Experience in relationship building with communities.
• Strong organizational and time management skills.

Responsibilities

• Manage marketing campaigns targeting growth in engaged audiences.
• Develop relationships with local groups to enhance participation.
• Plan and action campaigns to drive ticket sales and occupancy.

Skills

Marketing campaign management

Audience development

Relationship building

Data analysis

Copywriting

Communication

Education

Educated to A level standard or equivalent

Tools

Content management systems

Job description

Marketing and Audience Development Officer

Job Summary

The postholder will manage marketing campaigns for activities and programmes targeted at growing audience segments and with a particular focus on developing those potential audiences not currently engaged with our work.

Job Description

The role will support specific audience development initiatives, identifying, and developing relationships with local groups, charities and individuals to build attendance and participation in the Buxton Opera House & Pavilion Arts Centre's work.

The role involves planning and actioning marketing campaigns for touring and in-house productions, that nurture and grow the venue's audience base, drive ticket sales and occupancy. The postholder will also support the wider team with the running of press nights and publicity stunts, where required.

If you feel you have the skills suitable for this role and wish to apply, please submit a covering letter setting out why you are suitable and why you want to work at Buxton Opera House (no more than two pages) along with your CV to mailto:[e-mail] - [e-mail] .

We are strongly committed to diversity. We strive to recruit, retain and advance people of all backgrounds and particularly encourage applications from individuals who are underrepresented in the cultural sector

Job Requirements

Essential: Skills, Experience and Knowledge

Proven practical experience in professional marketing, specifically within campaign management and audience development.

Experience of building relationships with communities.

Experience in working with website platforms and content management systems.

Understanding current Data Protection and Copyright legislation.

Strong organisational, time management and administrative skills. Ability to initiate and be proactive.

Excellent verbal and written communication skills.

Proficient in copywriting, sub editing and proof reading.

Ability to analyse trends and interpret data.

Ability to work independently and as part of a team with key stakeholders and suppliers.

Education, Training and Qualifications

Educated to A level standard or equivalent with good standard English and Maths.

Personal Attributes

Interest and aptitude for both marketing and communications.

Enthusiasm for theatre, cinema and the arts.

Job Overview

• Job Title: Marketing and Audience Development Officer

Job: Marketing and Audience Development Officer

Job: Marketing and Audience Development Officer

As one of Britain's leading receiving theatres, we present around 450 performances each year including dance, comedy, children's shows, drama, musical concerts, pantomime and opera as well as a lively Fringe Theatre and Community and Education Programme. The theatre is also home to the renowned Buxton International Festival.

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