Marketing and Admissions Executive

www.findapprenticeship.service.gov.uk - Jobboard; Reigate; On-site; GBP 28,000 - 32,000; Full time

Job summary

An educational institution in Reigate is seeking a Marketing and Admissions Executive to enhance brand awareness and ensure a seamless admissions journey. This role involves executing digital marketing strategies, managing social media, and coordinating events. Ideal candidates will have strong content creation skills and experience with multimedia tasks. This is an excellent opportunity to join a dynamic team.

Qualifications

• Experience in digital marketing and strong content creation skills.
• Proven ability to manage social media channels effectively.
• Comfortable with photography and multimedia tasks.

Responsibilities

• Develop and execute a content plan for digital marketing.
• Manage social media channels and optimize website content.
• Provide a point of contact for prospective families.

Skills

Digital marketing

Content creation

Social media management

Event coordination

Photography skills

Tools

Canva

Adobe Creative Suite

Job description

Required: As soon as possible
We're looking for a passionate and dynamic Marketing and Admissions Executive to become a key member of the RGS Junior Schools team. In this role, you'll help drive brand awareness, engage with prospective and current families, and ensure a seamless admissions journey. Your responsibilities will include driving digital marketing efforts, managing social media channels, creating compelling content, coordinating events, and overseeing communications. While based primarily at Reigate St Mary's School and Micklefield School, but with the flexibility to work across all sites as needed. This is an exciting opportunity to join a great team.KEY RESPONSIBILITIES
Digital Marketing
• As the schools’ storyteller, develop and execute a comprehensive content plan to showcase the breadth of school life via the schools’ websites and social media channels.• Maintain and update website content, ensuring accurate representation of events and key messages.• Ensure the websites are search engine optimised for maximum online visibility.• Support the RGS Junior Schools Head of Marketing and Admissions in planning and executing paid social media and digital advertising campaigns.• Draw together news to create a weekly roundup of school stories and key messages for stakeholders.• Track key marketing and website analytics, providing reports to the RGS Junior Schools Head of Marketing and Admissions.• Utilise Canva and the Adobe Creative Suite to ensure the content is creative and engaging for all stakeholders. Photography and Multimedia• Capture and edit photos and videos to be used in daily social media posts and website stories.• Manage and store photography assets, ensuring images are catalogued and readily available.• Coordinate professional photography and videography sessions for marketing needs.• Maintain and update photographic consent lists.
• Maintain stock of marketing collateral and assist in the annual rewriting and refreshing of content. Admissions• Provide a warm and friendly point of contact for prospective families.• Confidently tour families, promoting the schools’ key messages and being responsive to their needs.• Promote key events through social media, email marketing, and website updates.• Create and deliver engaging content to prospective
families in the pipeline.
• Play an active role in the on-boarding process.
• Assist in managing databases and CRM systems to track and communicate with prospective parents.• Work closely with the Marketing and Admissions team to ensure the smooth running of admissions events including open mornings, transition sessions and PR functions.• Ensure event branding and marketing materials are prepared and displayed effectively.• Support the wider school team with marketing and admissions-related requests.