Marketing Analytics Specialist

Stagecoach Group; Stockport; On-site; GBP 43,000 - 48,000; Full time

Job summary

A leading company in transport is seeking a Marketing Analytics Specialist for a fixed-term role in Stockport. The specialist will leverage data analytics to optimize marketing efforts and provide insights to align activities with business objectives. If you have experience in marketing analytics and a solid understanding of data interpretation, this could be the ideal opportunity for you.

Benefits

Pension scheme

Death in service cover

Stagecoach travel pass

Discounts via the Hapi platform

Private medical insurance

Employee Assistance Program

Qualifications

• Experience in marketing analytics or similar roles.
• Understanding of marketing principles and strategies.
• Ability to use data modelling and statistical techniques.

Responsibilities

• Assess performance of marketing campaigns through data analytics.
• Provide insights to improve marketing activities.
• Partner with teams to translate data into actionable recommendations.

Skills

Data interpretation

Presentation of insights

Designing KPIs

Data modelling

Statistical techniques

Education

Experience in marketing analytics

Familiarity with digital marketing and ATL channels

Job description

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Marketing Analytics Specialist, Stockport

Client: Stagecoach Group

Location: Stockport, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference:

5dcd4cb997df

Job Views:

5

Posted:

02.06.2025

Expiry Date:

17.07.2025

Job Description:

We are looking for a Marketing Analytics Specialist on a fixed-term basis of 6 months! The role involves assessing the performance of marketing campaigns, leveraging data analytics to optimize efforts, and providing insights to align marketing activities with business objectives.

Key skills include interpreting complex data sets, presenting insights to non-technical stakeholders, designing KPIs, and partnering with cross-functional teams to translate data into actionable recommendations.

Must-haves:

• Experience in marketing analytics or similar roles
• Understanding of marketing principles and strategies
• Familiarity with digital marketing channels (SEO, SEM, social media, email) and ATL channels (Billboards, Radio, DM)
• Ability to use data modelling and statistical techniques to predict marketing trends

Benefits include a pension scheme, death in service cover, a Stagecoach travel pass, discounts via the Hapi platform, private medical insurance, and an Employee Assistance Program.

Stagecoach values diversity and encourages applications from all backgrounds.

Location: Stagecoach Shared Service Centre, One Exchange, 20 Railway Road, Stockport SK1 3SW

Salary: £43,000 - £48,000 DOE