Marketing Analyst

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Marketing Analyst, Leeds, West Yorkshire

Client:

Smile White

Location:

Leeds, West Yorkshire, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Views:

8

Posted:

18.04.2025

Expiry Date:

02.06.2025

Job Description:

Job Title: Marketing Analyst

Company: Smile White

Employment Type: Full-time

About Smile White:

At Smile White, we're redefining the dental care experience. Our brand stands at the intersection of innovative oral health solutions and premium cosmetic dentistry, offering a seamless journey from at-home teeth whitening to dentist-led care. We're rapidly growing and are looking for passionate individuals to join our mission to help everyone smile with confidence.

The Role:

We are seeking a data-driven and detail-oriented Marketing Analyst to join our dynamic marketing team. Based out of our LS11 office, the Marketing Analyst will play a key role in measuring campaign effectiveness, tracking customer behavior, and delivering insights that drive strategic decisions across all marketing channels.

Key Responsibilities:

• Monitor KPIs, prepare regular reports, and present findings to key stakeholders.
• Identify trends, patterns, and opportunities using data from Google Analytics, Meta Ads, CRM systems, and other digital platforms.
• Work with cross-functional teams to support product launches, promotions, and growth initiatives.
• Develop and maintain dashboards to visualize marketing performance and ROI.
• Conduct competitor analysis and market research to inform strategy.
• Provide data-driven recommendations to improve customer acquisition, conversion, and retention.

Requirements:

• Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
• 2+ years of experience in a marketing analytics or similar role.
• Strong proficiency in Excel/Google Sheets, Google Analytics, and data visualization tools (e.g., Looker Studio, Power BI, Tableau).
• Experience working with paid media data (e.g., Meta Ads, Google Ads) and eCommerce platforms.
• Excellent analytical and problem-solving skills.
• Ability to translate data into actionable insights.
• Strong communication and presentation skills.
• Experience in the beauty, healthcare, or wellness industry.
• Familiarity with tools like HubSpot, Klaviyo, or similar CRM/Email platforms.
• Understanding of A/B testing and customer segmentation strategies.

Why Join Smile White?

• Be part of a fast-growing, mission-driven brand transforming smiles across the UK.
• Collaborative and supportive team culture.
• Opportunities for professional growth and development.