Marketing Analyst

Samuel Reid Group; City Of London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A forward-thinking SME in the marketing industry is looking for a detail-oriented Marketing Analyst in London. This role involves analysing market data, identifying trends, and providing insights to support marketing strategies. The ideal candidate will have strong analytical skills and proficiency in tools like Google Analytics and Tableau. This position offers a salary between £30,000 and £45,000 per annum and a hybrid work model of 3 days in the office and 2 from home.

Qualifications

• Strong analytical skills to interpret complex data sets.
• Proficiency in analytics and reporting tools like Google Analytics and Tableau is required.
• Excellent attention to detail and organizational skills are necessary.

Responsibilities

• Collect and analyze data from various marketing channels.
• Generate reports and present findings to the marketing team.
• Monitor market trends and competitors’ activities.

Skills

Analytical skills

Proficiency in analytics and reporting tools

Attention to detail

Communication skills

Understanding of marketing principles

Tools

Google Analytics

Excel

Tableau

Job description

My client, a forward-thinking SME in the marketing industry, is seeking a detail-oriented Marketing Analyst to join their team in London. The successful candidate will be responsible for analysing market data, identifying trends, and providing insights to support marketing strategies and decision-making processes. This is a critical role that will help drive data-driven marketing initiatives and optimise campaign performance.

Key Responsibilities:

• Collect and analyse data from various marketing channels.
• Generate reports and present findings to the marketing team.
• Monitor and analyse market trends and competitors’ activities.
• Provide insights and recommendations based on data analysis to improve marketing strategies.
• Work with the marketing team to set and track performance metrics for campaigns.

Skills:

• Strong analytical skills with the ability to interpret complex data sets.
• Proficiency in analytics and reporting tools (e.g., Google Analytics, Excel, Tableau).
• Excellent attention to detail and organisational skills.
• Ability to communicate findings effectively to non-technical stakeholders.
• Understanding of marketing principles and strategies.

Salary: £30,000 - £45,000 per annum

Job Type: Full-time, Hybrid (3 days in office, 2 days from home)