Market Research Manager - Qualitative & Quantitative

British Heart Foundation; City Of London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A prominent health charity in London is seeking an experienced Research Manager. You will lead diverse research projects, providing strategic insights across multiple teams. The ideal candidate has expertise in mixed-methods research, excellent analytical skills, and a commitment to ethical standards. This role offers a hybrid work environment and generous employee benefits including extensive leave and medical cover.

Benefits

30 days annual leave plus bank holidays

Private medical insurance

Pension scheme with employer contribution

Life assurance

Extra paid leave up to 10 days

Qualifications

• Experience in selecting and adapting research methods for diverse business needs.
• Experience handling multiple priorities in a fast-paced environment.
• Commitment to ethical research standards and understanding of UK GDPR.

Responsibilities

• Lead research projects from design to delivery.
• Provide actionable insights to various teams.
• Ensure research processes are improved and inclusive.

Skills

Analytical thinking

Problem-solving

Consultancy skills

Project management

Questionnaire design

Tools

Survey software

Job description

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The Opportunity

Are you an experienced mixed-methods researcher passionate about turning research into real-world impact? Do you thrive on delivering actionable insights to address complex business challenges?

About the Role

The Customer Insight and Analysis team champions insight-led decision-making at British Heart Foundation (BHF). As our Research Manager, you will act as a strategic insight partner to teams across BHF including brand and marketing, fundraising, retail and medical.

You will lead a wide variety of research projects end-to-end, including designing research approaches and materials, conducting fieldwork and analysis, and delivering findings. Your work will ensure insights are accessible, actionable, and drive effective decision making.

This is a key role in a collaborative and forward-thinking team, helping ensure BHF's work is driven by high-quality and timely intelligence.

About You

You are a naturally analytical thinker and an excellent problem solver. You bring a broad and extensive mix of experience across quantitative and qualitative research methods, such as surveys, in-depth interviews and focus groups.

You have led research across a range of business functions and are confident designing research approaches and materials to meet complex insight needs for stakeholders at all levels.

You are committed to conducting research to the highest ethical standards, with a strong understanding of the UK GDPR and a focus on accessibility and inclusivity in research design.

You bring:

• Experience in selecting and adapting research methods to meet diverse business needs, such as brand tracking, creative testing and proposition development
• Strong skills in questionnaire design and experience using survey software
• Strong consultancy experience and the ability to act as a trusted advisor across the organisation
• Proven ability to build effective relationships and communicate insight with impact
• Knowledge of ethical and inclusive research practices, and the UK GDPR
• Excellent project management skills and experience handling multiple priorities in a fast-paced environment
• Experience of identifying and implementing improvements to research processes and ways of working

Working Arrangements

We are recruiting two roles: one permanent and one 12-month fixed term contract.

This is a hybrid role, where your work will be split between your home and at least one day per week, on average, in our London Office.

About Us

Everything we do comes back to funding lifesaving research for all heart and circulatory conditions including heart failure, stroke and vascular dementia.

We value and respect every individual's unique contribution, celebrate diversity, and make inclusion part of what we do every day.

Benefits

We offer our staff generous benefits, such as:

• 30 days annual leave plus bank holidays.
• Private medical insurance, dental health cover, and money towards gym membership.
• Pension scheme with employer contribution up to 10%.
• Full pay for 12 weeks for family leave including maternity, paternity and adoption leave.
• Life assurance.
• Extra paid leave of up to 10 days to support colleagues who may need more time off work to look after themselves or others close to them.

Interview Process

The interview process will consist of three stages. First, shortlisted candidates will be asked to complete a 45-minute timed task. Those who are successful in this assessment will be invited to attend the first stage interview, which will be held over MS Teams between 29-31 October 2025. Candidates progressing from this stage will then be invited to a second interview in-person at our London Office (NW1 7AW) on either 13 or 14 November 2025.

How to Apply

It's quick and easy to apply for a role at BHF. Just click on the apply button below. All you'll need is an up-to-date CV and answer 4 questions, outlining your interest in the role and how you meet the role's criteria.

As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, BHF will use anonymous CV software as part of the application journey.

Should you need any adjustments to the recruitment process, at either application or interview, please contact us.

BHF is an equal opportunities employer and welcomes applications from all sections of the community.