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Imperial College London is seeking a motivated Market Insight and Data Officer to support decision-making within the MORA department. The role focuses on leveraging data for enhancing marketing, recruitment, and admissions activities, while providing analytical insights to drive performance in a prestigious global institution.
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Join to apply for the Market Insight and Data Officer role at Imperial College London
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Are you passionate about leveraging data to drive strategic decision-making and contribute to the success of a global top 10 university? We're seeking a highly motivated and detail-oriented individual to join our team as a Market Insight and Data Officer.
Working with the Market Insight and Data Manager, you will leverage the College’s CRM product to evaluate and make recommendations on the impact of Imperial’s marketing, recruitment, and admissions activities throughout the pre-enrolment journey - contextualised with analysis and insight from a wide range of external sources
What you would be doing
The main objective of the Insight and Data officer is to support the Marketing, Outreach, Admissions and Recruitment (MORA) department, and the University, in making evidence-based decisions. You will use data analysis, insights and reporting to spot trends, identify areas for improvement and monitor performance.
You will be building Business Intelligence products and delivering research that inform market positioning and day-to-day recruitment, marketing and admissions activity. You will provide specialist professional advice and guidance to colleagues within the wider MORA department and deliver their market research and intelligence requirements to ensure our activities are targeted and measured effectively. The role will encompass both UK and international audiences and sector/market-specific insight.
What we are looking for
What we can offer you
Further information
The department (MORA) have recently moved to our state-of-the-art offices in White City Media Works, which is the heart of the new campus being built in the area. The department operates hybrid working, with the expectation of at least two days in the office.
If you require any further details about the role, please contact: Phil Davey – p.davey@imperial.ac.uk
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