Market Development Manager - UK

Creandum; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Voi in London seeks a Market Development Manager to build city relationships, oversee policy and growth strategies, and drive commercial performance in UK regions. You will collaborate with local and central teams to shape pricing, product strategy and city partnerships.

The role requires strong negotiation, data analysis, and stakeholder management skills, plus experience with budgets and cross-functional projects across fast-paced environments.

Qualifications

• Bachelor or Master of Science in business, economics, engineering or similar would be a plus.
• Professional fluency in English, both written and spoken.
• 3-5 years of experience in policy, government/enterprise key account management, operations or strategy, as a consultant or in a fast-paced environment.
• Experience from negotiating and effectively managing external stakeholders, e.g. partners, government and media.
• Experience from managing complex cross-functional projects and taking multiple diverging stakeholder needs into account.
• Excellent communication and presentation skills, with the ability to quickly adapt the messaging to a diverse audience.
• Ability to work with analysis of large data sets using google-sheets or Excel.
• Experience from working closely with a P&L, budgets, and business cases.
• Flexibility to travel regularly within UK.

Responsibilities

• Build strong ties with key stakeholders (public transport authorities, city administrators, project managers, associations and partner companies).
• Run events and initiatives with the local public policy team to lift performance against city priorities and grow our footprint in existing markets.
• Weigh up new market entry opportunities on commercial viability, regulatory readiness and strategic fit.
• Represent Voi to towns and cities exploring shared micromobility, and lead pre-tender and tender work to make us the obvious choice.
• Lead commercial and contractual negotiations with cities, securing sustainable terms that balance regulatory expectations with financial goals.
• Act as the main point of contact for city stakeholders. Develop solutions that keep us compliant, address concerns and balance user experience with strong relationships with decision-makers.
• Use data, analytics and market research to spot opportunities and improvements in operational efficiency and performance.
• Own the city-level P&Ls and understand what really drives financial performance in each market.
• Where relevant, work with competitors in the same cities to strengthen our shared footprint and compliance.
• Partner with central growth and product teams on pricing and product strategy, balancing growth and profitability with policy and city needs.
• Work closely with the local team to spot opportunities and lead projects that drive change.
• Feed learnings from local markets back to central teams to sharpen playbooks, processes and frameworks.

Skills

Stakeholder management

Policy & government experience

Data analysis

P&L understanding

Negotiation

Communication skills

English fluency

Education

Bachelor/Master in business/engineering/economics

Tools

Google Sheets

Excel

Job description

As Market Development Manager you will be accountable for building and managing effective and lasting relationships with local decision makers and public transport authorities in a dedicated region, while working continuously to develop the service design, rider experience, and commercial performance in the region. In this role, you will collaborate closely with the local Policy and Operations team and other central stakeholders to grow Voi’s footprint and ridership in existing and new markets within your region.

YOUR MISSION AT VOI

• Build strong ties with key stakeholders (public transport authorities, city administrators, project managers, associations and partner companies). Run events and initiatives with the local public policy team to lift performance against city priorities and grow our footprint in existing markets.

• Weigh up new market entry opportunities on commercial viability, regulatory readiness and strategic fit.

• Represent Voi to towns and cities exploring shared micromobility, and lead pre-tender and tender work to make us the obvious choice.

• Lead commercial and contractual negotiations with cities, securing sustainable terms that balance regulatory expectations with financial goals.

• Act as the main point of contact for city stakeholders. Develop solutions that keep us compliant, address concerns and balance user experience with strong relationships with decision-makers.

• Use data, analytics and market research to spot opportunities and improvements in operational efficiency and performance.

• Own the city-level P&Ls and understand what really drives financial performance in each market.

• Where relevant, work with competitors in the same cities to strengthen our shared footprint and compliance.

• Partner with central growth and product teams on pricing and product strategy, balancing growth and profitability with policy and city needs.

• Work closely with the local team to spot opportunities and lead projects that drive change.

• Feed learnings from local markets back to central teams to sharpen playbooks, processes and frameworks.

WHAT YOU NEED TO EMBARK

• Bachelor or Master of Science in business, economics, engineering or similar would be a plus.

• Professional fluency in English, both written and spoken.

• 3-5 years of experience in policy, government/enterprise key account management, operations or strategy, as a consultant or in a fast-paced environment.

• Experience from negotiating and effectively managing external stakeholders, e.g. partners, government and media.

• Experience from managing complex cross-functional projects and taking multiple diverging stakeholder needs into account.

• Excellent communication and presentation skills, with the ability to quickly adapt the messaging to a diverse audience.

• Ability to work with analysis of large data sets using google-sheets or Excel.

• Experience from working closely with a P&L, budgets, and business cases.

• Flexibility to travel regularly within UK.

WHY VOI?

Working at Voi is more than just a job; Our People Promise includes a personal voyage where you will grow as a professional and be a part of a team and culture that builds something meaningful for society. In addition to this, you’ll have the opportunity to:

• Join Europe’s #1 micromobility operator

• Get “skin in the game” through our employee options program and have a direct impact on the company’s success in the UK

• Enjoy unlimited free Voi rides

• Work together with inspiring, motivated and fun colleagues towards a common goal

• Join the micromobility revolution and be a part of creating sustainable cities made for living, free from noise and pollution.

• At Voi, we are committed to responsible and ethical recruitment practices, ensuring that all recruitment processes are fair, transparent, and free from exploitation. We operate under the principle that we cover the associated recruitment costs, meaning that no recruitment fees or related costs are charged to workers at any stage of the hiring process.
  All such costs are borne by Voi, and we require the same standards to be upheld across the agencies we partner with. We work only with recruitment partners who share our commitment to ethical practices and regularly review our processes to ensure compliance, protect workers’ rights, and promote a safe and respectful hiring experience for all our candidates.