Manager, Media Planning, UK

WPP; Greater London; Hybrid; GBP 50,000 - 65,000; Full time

Benefits offered by this job

Medical insurance

Pension plan

Vision insurance

Dental insurance

Paid time off

Employee discounts

Mental health days

Job summary

WPP Media in the United Kingdom is seeking an Account Manager-level Media Planner to join our Connections Planning team. You will spend your time planning exciting campaigns and collaborating with channel specialists to turn plans into reality across multiple media touchpoints.

The role emphasizes designing audience strategies, developing measurement frameworks, and driving optimization through data-driven insights, while maintaining strong client and internal stakeholder relationships.

Qualifications

• Specify how to build and target audiences in addressable and non-addressable media.
• Design an approach outlining how and where we will connect with defined audiences in media.
• Support the team in designing the connections ecosystem & plan with channel specialists.
• Day to day management of campaigns as a key liaison between clients and channel specialists.
• Designing measurement & testing framework to inform and optimise campaigns.

Responsibilities

• Plan exciting, award-winning campaigns and work with channel specialists to implement plans.
• Define audience strategy and connect touchpoints across relevant media channels.
• Collaborate closely with colleagues to design the connections ecosystem and plan.
• Manage campaigns day-to-day and act as liaison between clients and channel specialists.
• Develop measurement and testing frameworks to inform and optimise campaigns.

Skills

Campaign planning

Cross-channel integration

Audience targeting

Data-driven insights

Stakeholder collaboration

Tools

Audience planning tools

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

3930 - Manager, Media Planning, UK

Role Summary and Impact

Mindshare delivers Good Growth for its clients. As “Growth Architects,” we drive growth thatbenefitsall stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

We are recruiting for an Account Manager who is an exceptional and driven media planner, to join our Connections Planning team.

In terms of your day to day, the bulk of your time will be spent on planning exciting, award-winning campaigns as well as working with channel specialists to make those plans a reality. This involves everything from defining the approach to audience, designing the connections plan across all relevant touchpoints as well as working on content creation and measurement.

About the role

You will be expected to demonstrate experience and knowledge in:

• Specify how to build and target audiences in addressable and non-addressable media and validate the approach to ensure that the defined audience can be reached at the scale required.
• Help design an approach that outlines how and where we will connect with defined audiences in media
• Support the team in designing the connections ecosystem & plan, working closely and collaboratively with channel specialists
• Day to day management of campaigns as a key liaison between clients and channel specialists
• Designing measurement & testing framework to inform as well as measure and optimise campaigns

About you

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• You show a breadth of understanding of all media channels and can confidently discuss the role they play within a comms strategy
• Have an interest in both brand and performance campaigns
• You have a strong knowledge of audience planning tools
• Ability to draw clear insights and implications for media (i.e. connecting the outputs of different insight systems successfully)
• Demonstrate a passion for media and understanding of what makes a great media campaign.
• You are confident in presenting with passion and conviction.
• You are excited to work as part of a team; immediate, wider department and specialists as required. Leading by example though presence and contribution. Taking the responsibility for working in a collaborative, inclusive way
• You demonstrate excellent attention to detail and accuracy in output and meeting deadlines.
• Demonstrate a proactive desire to continually improve own knowledge and wider skill set
• You are open minded, flexible and have a challenger mindset.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising.

WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe’rtogether, fostering creativity, collaboration, and connection in this open and supportive environment.That’swhywe’veadopted a hybrid approach, with teams in the office around four days a week. If yourequireaccommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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