Manager Marketing UK (m/f/d)

CYBEX; Rugeley; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company in child safety and lifestyle products is seeking a Marketing Manager to drive its global marketing strategy. This role involves executing marketing plans, overseeing communications, and ensuring brand presence in retail and digital spaces. The ideal candidate will have extensive experience and a strong focus on customer engagement.

Benefits

Competitive salary

Attractive annual leave

Discounts on products

Opportunities for professional growth

Qualifications

• 7+ years of experience in marketing within a brand/consumer-centric environment.
• 2-3+ years as a Marketing Manager preferred.
• Ability to collaborate across marketing disciplines.

Responsibilities

• Drive global marketing strategy, covering Trade Marketing, Product Marketing, and more.
• Manage local marketing budget and analyze market trends.
• Oversee digital channels and coordinate product launches.

Skills

Goal Focus

Customer Focus

Relationship Building

Analytical Skills

Organizational Skills

Education

Bachelor’s or Master’s in Marketing or related fields

Job description

Great Britain / Rugeley

CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is also seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture, and strollers, enabling parents to keep their little ones safe in style. After growing rapidly in recent years, we are looking for ambitious talent to contribute to CYBEX’s success story.

Area of Responsibilities:

• Drive our global marketing strategy at a regional level, covering Trade Marketing, Product Marketing, retailer marketing, Fairs, Digital, Brand Communication, and PR & influencer activities.
• Execute and coordinate the global strategy for new product launches within the region.
• Strategic marketing planning for local brand building and positioning.
• Oversee marketing communications, including branding, public relations, advertising, trade shows, events, social media, and editorial marketing.
• Serve as the marketing Go-To person for the General Manager & Head of Sales.
• Develop and manage channel and partner strategies, marketing plans, and programs.
• Develop and track metrics and success criteria for all marketing programs and activities.
• Work closely with the sales team and customers in executing the global POS excellence strategy and oversee marketing planning for POS.
• Collaborate with the Global Trade team, in-house architect, and other parties to support the implementation of brand Shop-in-Shop, Side-by-Side, and branded areas.
• Oversee digital channels and execution of e-retail guidelines in your market to increase online brand presence.
• Plan and drive events with key stakeholders both online and offline.
• Manage the local marketing budget, including planning, management, and monthly forecasting.
• Analyze market trends, customer journey, and consumer behaviors within the region, online and offline.

Profile of Qualifications:

• Successfully completed a Bachelor’s or Master’s degree in Marketing or related fields, or have at least 7+ years of experience in marketing within a brand/consumer-centric environment.
• Ideally, 2-3+ years of relevant experience as a Marketing Manager in a similar environment.
• Strong goal and customer focus.
• Brand-driven with an affinity for design and the ability to balance commercial objectives.
• Ability to build relationships with internal and external stakeholders.
• Proven track record of developing and implementing successful marketing plans.
• Ability to operate at both strategic and operational levels.
• Leadership skills and strong communication abilities preferred.
• Hands-on, proactive, assertive, and driven.
• Analytical with good organizational skills.
• Ability to collaborate across marketing disciplines and manage multiple projects simultaneously.

CYBEX operates globally with employees from over 29 nations. If you are eager to leave your mark in a rapidly growing business that offers numerous opportunities for professional and personal growth, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is committed to creating an inclusive work environment that values diversity and equal opportunity. Along with a competitive salary, attractive annual leave, and discounts on our products, you will have the chance to develop your profile in an international setting.