Manager, Executive Thought Leadership & Social Media

W2O Group; City of Edinburgh; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading health innovation firm is seeking a Manager for Executive Thought Leadership and Social Media. You will create compelling social media content for senior-level healthcare executives and measure social performance. This hybrid role offers flexibility between home and office and emphasizes collaboration within a dynamic team. Ideal candidates have 3-5 years in social media strategy within healthcare, excellent communication skills and a proactive mindset.

Benefits

25 days holiday

Private medical insurance

Dental insurance

Pension contributions

Health and wellness reimbursements

Free healthy snacks

Qualifications

• 3-5 years of experience in social media content strategy, preferably in marketing or communication roles focused on healthcare.
• Proven track record of executing social media strategies for senior executives.
• Understanding of ABPI regulations in the UK.

Responsibilities

• Write compelling social media content for healthcare executives.
• Research and implement best practices for executives on social media platforms.
• Measure client social performance and provide recommendations.

Skills

Social media content strategy

Fluency in social media platforms

Data analysis

Attention to detail

Excellent communication skills

Job description

It's not every day we have a chance to make the world a healthier place—but here, it’s our way of life. Idealistic? Maybe. Deeply pragmatic? Always. Real Chemistry is a global health innovation company that has carved out its space at the intersection between healthcare, marketing and communications, tech, and the people at the heart of it all. It’s with a great sense of purpose that we work together with brave health and wellness companies to create and inspire healthier, happier, and longer lives. It’s our passion. And if you’re still reading, we’re guessing it might be yours too.Weare looking to add to our alchemic mix of more than 2,000 talented professionals.At Real Chemistry, we don’t just wish the world was healthier. We leverage tech, data and creativity to make it so. You in?

Job Summary:

Real Chemistry is looking for a Manager, Executive Thought Leadership and Social Media to join our growing team! This role is part of our EMEA Executive Thought Leadership and Social Media team, which partners with C-suite and senior-level executives across the healthcare ecosystem to elevate their digital presence and influence.

This is a hybrid role, based in any of our UK offices – including London, Manchester or Edinburgh.

What you’ll do:

• Write compelling, engaging and fresh social media content – both long-form and short-form - as well as work with creative teams, including designers and copywriters, to develop exceptional content for healthcare and pharmaceutical executives customised for social platforms and ad campaigns

• Execute on different executive voices and best practices on LinkedIn, leveraging proactivity and understanding of platform

• Research and share best practices for executives on social media, including X/Twitter, Instagram, and LinkedIn, keeping internal teams and clients in the loop on new content trends and activities

• Brainstorm, conceptualise and present new social media and digital programmes/plans for corporate communications clients

• Measure client social performance through native tools, identifying a clear narrative from the numbers and generating insightful recommendations

• Support day-to-day social media executive accounts, including community management and channel audits, as part of an integrated team including earned media and corporate reputation

• Cultivate and maintain in-depth knowledge and understanding of social media platforms and trends to guide account teams and help Real Chemistry continue to be a leader in the space; contribute as a thought leader on social landscape, best practices, and cultural happenings across platforms

This position is a perfect fit for you if:

• Our Company values –Best Together, Impact-Obsessed, Excellence Expected, Evolve AlwaysandAccountability with an “I”– really speak to you.

• You are adaptable, resilient, and comfortable with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving.

• You are proactive, driven, and resourceful with strong prioritisation skills and a desire to dive into the data.

• You are a highly organised self-starter, able to work independently and under tight deadlines.

What you should have:

• 3-5 years of experience in social media content strategy, within a marketing or communications agency setting, with a strong focus on biotech, pharmaceutical, or healthcare clients

• Proven experience developing and executing social media and thought leadership strategies for senior-level executives

• Demonstrated fluency in social media platforms, tools, and trends—both personally and professionally

• Understanding of ABPI regulations governing social media within regulated industries like biotech and pharma in the UK

• Exceptional attention to detail, with a track record of delivering high-quality work on time and within budget

• Highly organised, able to manage multiple projects and deadlines simultaneously, and comfortable working independently in a fast-paced environment

• Excellent written and verbal communication skills, with the ability to translate ideas into compelling digital content; creativity is a must

• Understanding of SEO principles and how they influence content performance across social media platforms

• Effective collaborator with experience working cross-functionally with internal teams and external stakeholders

Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US, UK, and Europe with many employees and clients that serve as hubs where and when they need us. For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are also actively opening new office locations, so if one opens near you, our Real HART policy will apply. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together – and our workplace strategy fosters connection and collaboration in person – but also supports flexibility for our people.

Real Chemistry offers a comprehensive benefit program and perks, including a primary office location near in Moorgate, 25 days holiday, private medical insurance, dental insurance, and pension contributions. Other perks include health and wellness reimbursements, happy hours, and free healthy snacks to keep you running all day long. Learn more about our great benefits and perks at:http://www.realchemistry.com/ .

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