Luxury On Trade Account Executive - North

TN United Kingdom; Liverpool; On-site; GBP 30,000 - 50,000; Full time

Job summary

An established industry player seeks a Luxury On Trade Account Executive to elevate brand equity and sales in key outlets. This role requires a commercial mindset and strong relationship-building skills to manage high-end accounts effectively. You will collaborate with marketing teams to activate luxury brands, ensuring they resonate with consumers. The ideal candidate will have experience in the luxury sector and a proactive approach to industry insights. Join a diverse and inclusive team dedicated to celebrating life through exceptional brand experiences.

Benefits

Flexible working arrangements

Diversity and inclusion initiatives

Accommodations for individuals with disabilities

Qualifications

• Experience with luxury brands or high-end accounts preferred.
• Ability to establish and maintain influential industry relationships.

Responsibilities

• Manage customer relationships with negotiation and persuasion skills.
• Enhance brand status and sales through key outlets.
• Coordinate with marketing for brand activations.

Skills

Commercial attitude

Analytical skills

Relationship-building

Negotiation skills

Conflict resolution

Job description

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Luxury On Trade Account Executive - North, Liverpool

Client: Diageo

Location: Liverpool, United Kingdom

Job Category: -

EU work permit required: Yes

Job Reference: bb901337a3ef

Job Views: 7

Posted: 26.04.2025

Expiry Date: 10.06.2025

Job Description:

Description: Diageo, founded in 1997, is a global leader in beverage alcohol with over 200 brands including Johnnie Walker, Smirnoff, Crown Royal, J&B, Buchanan’s, Windsor Whiskies, Cîroc, Ketel One, Captain Morgan, Baileys, Don Julio, Tanqueray, and Guinness. The company emphasizes growth through brand investment and acquisitions, maintaining a diversified portfolio across price tiers to capitalize on consumer trends and opportunities.

Diageo’s culture is driven by five core values that promote passion, excellence, collaboration, and continuous improvement. Employees are encouraged to embody these values daily, contributing to the company's ambition to be the world’s best-performing, most-trusted consumer goods company, fostering category-leading partnerships with top outlets.

Role Dimensions: As a Luxury On Trade Account Executive, you will embody Diageo’s ambition by building brand equity and sales in key outlets, presenting products that reflect the luxury brand’s image and values, and collaborating across teams to deliver results.

Top Accountabilities:

1. Enhance brand status, equity, and sales through key outlets.
2. Manage customer relationships with negotiation, persuasion, and conflict resolution skills.
3. Oversee P&L within your customer portfolio, ensuring sustainable growth.
4. Partner with marketing and advocacy teams to activate brands in outlets.
5. Achieve distribution and execution targets regularly.
6. Coordinate with the curation manager for menu creation and customer engagement.
7. Forecast accurately and manage performance with attention to detail.
8. Ensure consumer trends are integrated into brand and customer strategies.

Ideal Experiences / Qualifications / Capabilities:

• Commercial attitude essential
• Proficiency in analytics and systems
• Experience with luxury brands or high-end accounts preferred
• Existing network within the GB on trade is advantageous
• Strong relationship-building and influencing skills
• Ability to promote the heritage of luxury brands
• Deep understanding of consumer desires and engagement strategies
• Ability to establish and maintain influential industry relationships
• Proactive in trend learning and industry insights
• Skilled in engaging decision-makers for optimal brand execution

Our role is to ensure our products are visible and engaging to consumers, fostering brand passion and loyalty through effective activations. We celebrate diversity and inclusion, reflecting our purpose of "celebrating life every day everywhere." We value diverse talent and offer flexible working arrangements, including accommodations for individuals with disabilities.

Don’t let anything stop you from applying!

Worker Type: Regular

Primary Location: 1HQ

Additional Locations:

Job Posting Start Date: 2024-06-25