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Loyalty Program Manager

JR United Kingdom

Brighton

Hybrid

GBP 35,000 - 55,000

Full time

2 days ago
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Job summary

A well-regarded consumer retail brand in Brighton is seeking a Loyalty Marketing specialist. This role encompasses planning and executing loyalty campaigns across multiple channels while driving engagement and commercial results. The ideal candidate will thrive in a dynamic environment and possess strong analytical skills.

Benefits

Generous staff discount
Company bonus
Competitive holiday allowance
Pension scheme
Ongoing training and development opportunities

Qualifications

  • Minimum 3 years’ experience in a Loyalty Programme, campaign marketing focused role.
  • Experience managing loyalty programme strategy and execution across omni-channel.
  • Strong analytical mindset with ability to interpret data.

Responsibilities

  • Plan and deliver multi-channel campaign activity.
  • Manage automated and trigger-based communications.
  • Monitor and report on campaign performance.

Skills

Campaign marketing
Data analysis
Automated communications

Tools

CRM platforms

Job description

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Brighton 2 days office based and 3 from home

Our client, a well-regarded consumer retail brand based in Brighton, is seeking a Loyalty Marketing specialist to lead the planning and execution of loyalty campaigns across multiple channels. This role is ideal for someone who thrives in a dynamic environment and has a proven track record of driving loyalty programmes.

You will be responsible for delivering a comprehensive loyalty programme, including campaign planning, execution, and performance analysis. You'll collaborate closely with cross-functional teams—spanning marketing, eCommerce, and retail partners—to roll out compelling campaigns that engage customers and drive commercial results.

Key Responsibilities:

  • Plan and deliver multi-channel campaign activity in line with the customer loyalty strategy
  • Manage automated and trigger-based communications to ensure timely, personalised engagement
  • Collaborate with internal teams and retail partners to deliver key Loyalty campaigns covering new product launches, in-store promotions, events, and seasonal campaigns
  • Execute integrated marketing campaigns across email, SMS, social media, digital content, and in-store activations
  • Monitor and report on campaign performance against KPIs, delivering clear insights and recommendations for continuous improvement
  • Manage external agencies, ensuring briefs are executed effectively and results are tracked and optimised

What you will need:

  • Minimum of 3 years’ experience in a Loyalty Programme , campaign marketing focused role
  • Demonstrable experience managing loyalty programme strategy and execution, ideally across an omni-channel customer base
  • Proven ability to manage and segment large consumer databases, with knowledge of automation and trigger campaigns
  • Familiarity with CRM platforms such as Klaviyo, Talon.One, or similar
  • Strong analytical mindset, confident in interpreting data and providing insights to support commercial decision-making

What’s on Offer:

  • Generous staff discount, Company bonus
  • Competitive holiday allowance and pension excellent scheme
  • Ongoing training and development opportunities
  • A collaborative, customer-first culture in a growing brand
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