Loyalty Manager

VMA Direct.; Brighton; Hybrid; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking an experienced Loyalty Manager to enhance customer loyalty and drive revenue growth. This role involves planning and executing loyalty campaigns, collaborating with marketing teams, and utilizing data insights for strategic decisions. The position offers a hybrid working model, allowing flexibility with 2 days in the office and 3 from home. Join a dynamic team dedicated to improving customer experience and loyalty through innovative strategies and collaborative efforts. If you're passionate about retail and customer engagement, this is the perfect opportunity to make a significant impact.

Benefits

Competitive salary

Generous pension provision

Hybrid working arrangements

Professional development

Wide range of other benefits

Qualifications

• Experience in retail or consumer sectors is ideal.
• Strong organizational skills and ability to meet deadlines.

Responsibilities

• Achieve loyalty programme revenue targets through effective campaigns.
• Plan and coordinate loyalty promotions and events.

Skills

Retail experience

Organizational skills

Data-driven decision making

Written communication

Verbal communication

Collaboration

Stakeholder engagement

Klaviyo

Talon

Job description

Loyalty Manager

Great opportunity for an experienced Loyalty Manager ideally with retail experience, to join leading UK retailer on a permanent basis.

The successful candidate will be responsible for rolling out campaign plans and loyalty activations that contribute to incremental revenue and enhance customer experience.

Must be available to start within 1 month

Based in Brighton - Hybrid working – 2 days in office, 3 from home

Roles & Responsibilities:

1. Assist in achieving loyalty programme revenue targets through well-executed campaigns and strategic support.
2. Plan and coordinate loyalty promotions including events, discounts, product pushes, and sampling initiatives.
3. Lead the coordination of campaign delivery across CRM, Digital Marketing, and E-Commerce teams to ensure smooth execution.
4. Collaborate with the wider marketing team to produce emails, SMS, social content, digital assets, and retail merchandising.
5. Work with Retail teams to maintain up-to-date training materials and communications, keeping frontline staff informed on loyalty programme developments.
6. Compile and share reports on loyalty programme performance with internal stakeholders, ensuring transparency and insight-led decisions.
7. Support the transition to a new loyalty tech platform, helping to shape the strategy for optimisation and relaunch.

Skills & Experience:

1. Ideally to have retail or consumer experience.
2. Highly organised and comfortable working to deadlines.
3. Ability to use data and insights to drive decision making.
4. Excellent written and verbal communication skills.
5. Collaborative mindset – happy working with cross-functional teams in a fast-paced environment.
6. Strong stakeholder engagement skills.
7. Experience in Klayvio & Talon is desirable.

In return, we offer a comprehensive benefits plan to help you meet your health and wellness, financial and lifestyle needs:

1. Competitive salary.
2. Generous pension provision.
3. Hybrid working arrangements.
4. Wide range of other benefits.
5. Professional development.

If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: [e-mail]