Legacy Marketing and In Memory Manager

League Against Cruel Sports (UK) Limited; Godalming; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

The League Against Cruel Sports is seeking a Legacy Marketing and In Memory Manager to lead impactful campaigns aimed at animal welfare. With a passionate team, you'll enhance supporter engagement and develop strategies to secure long-term contributions. This hybrid position offers flexibility with the opportunity to make a significant difference.

Benefits

28 days annual leave

Pension contribution 8%

Flexible working options

Discounts on shopping and leisure

Qualifications

• Proven experience of Legacy and In Memory fundraising.
• Strong project management and creative skills.
• Excellent copywriting and data confidence.

Responsibilities

• Driving legacy strategy and campaigns.
• Designing and launching In Memory strategy.
• Managing events and digital campaigns.

Skills

Project Management

Creative Campaign Delivery

Copywriting

Data Analysis

Fundraising Campaigns

Job description

28 hours per week

Permanent role

Hybrid working – homebased working for the majority of time with a need to attend head office in Godalming monthly (open to negotiation), plus a requirement to travel for relevant events and meetings

Use your creativity and compassion to help animals live free from cruelty.

At the League Against Cruel Sports, we are powered by a passionate vision: a society where animals are no longer persecuted in the name of ‘sport’. Legacies already fund around half our work — and as our new Legacy Marketing and In Memory Manager, you’ll play a central role in securing the long-term future of our mission.

You’ll lead the development and delivery of inspiring campaigns that show supporters the incredible impact their legacy could have, helping us protect animals for generations to come. You’ll also develop our first-ever In Memory giving strategy – creating meaningful, sensitive ways for people to honour loved ones through our work.

We're looking for someone with experience of running integrated Legacy and In Memory campaigns across multiple channels – someone who can tell a powerful story, build trust, and connect emotionally with our supporters. You’ll be confident managing projects, budgets, creative suppliers and data. Most of all, you’ll be motivated by impact – using insight and empathy to deliver work that really matters.

This is an exciting time to join our ambitious Fundraising Team as we grow our reach, deepen our supporter relationships and transform how people think about animals and sport. If you want to help build a kinder future, we’d love to hear from you.

What you’ll be doing:

• Driving and delivering legacy strategy; acquisition, conversion and stewardship campaigns
• Designing and launching a new In Memory strategy
• Creating compelling supporter journeys and communications
• Running events, appeals and digital campaigns
• Working closely with internal teams; fundraising, campaigns & communications, public affairs, intelligence and finance
• Using insight and analysis to drive improvement and impact

What you’ll bring:

• Proven experience of Legacy and In Memory fundraising across multi-channel delivery
• Strong project management and creative campaign delivery skills
• Excellent copywriting and creative briefing skills
• Confidence with data, segmentation and analysis
• Confidence to represent the League at supporter events
• A collaborative approach and a genuine commitment to animal welfare

Why Join Us:

We understand the importance of a healthy work-life balance, with 28 days of annual leave (in addition to the public holidays and rising with service) and flexible working arrangements, including options for compressed hours and remote work from, day one. Additionally, our benefits package includes a generous employer contribution of eight percent towards your pension scheme and discounts on shopping, electronics, hospitality and leisure. Find out more about working at the League.

The League Against Cruel Sports is committed to inclusivity and diversity, and we welcome candidates from all backgrounds to apply.

We believe that together we can end animal cruelty in the name of sport. Join us in our purposeful mission to redefine what is acceptable and inspire positive change in animal welfare legislation.

Ready to make a real difference?

To apply, please submit your CV along with a covering letter detailing your interest in the role and relevant experience and skills to [e-mail] by 22 June 2025.