Legacy Campaign Manager

Dogs Trust Company Limited; London; On-site; GBP 39,000; Full time

Job summary

A leading animal welfare organization in London seeks a Legacy Campaign Manager to oversee legacy products focusing on supporter acquisition. The ideal candidate will possess marketing experience, strong communication skills, and a passion for animal welfare. Responsibilities include managing campaigns with external agencies and ensuring a positive supporter experience.

Benefits

Benefits package

Qualifications

• Experience in the charity sector or in a creative/digital agency is preferred.
• Ability to work independently while collaborating with others.
• Passion for dogs and animal welfare.

Responsibilities

• Deliver multiple legacy products focusing on supporter acquisition.
• Work with agencies to manage legacy products like gifts in wills.
• Ensure excellent supporter journey and stewardship events.
• Monitor project outcomes and suggest improvements.

Skills

Marketing experience

Relationship management

Communication skills

Job description

Legacy Campaign Manager

Application Deadline: 5 October 2025

Department: Individual Giving

Employment Type: Permanent - Full Time

Location: London

Compensation: £38,130 per year + benefits

Description

Are you an experienced marketing professional who is passionate about dogs?

We’re looking for a Legacy Campaign Manager, who will be responsible for delivering multiple legacy products, with a particular focus on supporter acquisition.

What does this role do?

As Legacy Campaign Manager, you will:

• work closely with external agencies to deliver key legacy products, including gifts in wills, In Memoriam gifts and our Canine Care Card,
• creatively bring our brand message to life, communicating products to potential supporters through direct mail, and digital updates,
• collaborate with other teams in the Individual Giving directorate to deliver an excellent supporter journey to all those who donate, from handling individual responses to delivering stewardship events,
• monitor and analyse outcomes from projects, being on the ball and proactively identifying ways to improve and accelerate supporter experiences.

Interviews for this role are provisionally scheduled for week commencing 13th October 2025, and will take place on Teams.

Could this be you?

To be successful in this role, you’ll need some marketing experience, and it would be especially helpful if you’ve worked in the charity sector, or for a creative or digital agency that understands fundraising products. You’ll be confident working independently, while also eager to collaborate with others to deliver positive outcomes, with excellent relationship management and communication skills. Above all, you’ll be passionate about dogs and their welfare, and contributing to our mission.