Lecturer in Digital Marketing - Distance Learning

Arden University; United Kingdom; Remote; GBP 39,000 - 46,000; Full time

Job summary

Join a forward-thinking university as a Distance Learning Lecturer in Digital Marketing. This exciting role allows you to shape the future of education by creating engaging online learning experiences. You'll be part of a vibrant department committed to innovation in digital marketing education. With a focus on vocational learning, you'll help students develop the skills they need for successful careers. Enjoy a flexible remote working arrangement and a supportive team dedicated to making education accessible for all. If you're passionate about digital marketing and online education, this is the perfect opportunity for you!

Benefits

30 days holiday + bank holidays

Generous pension plan

Private Medical Insurance

Access to Perkbox benefits

Free Arden course for employees

Christmas closure

Golden Ticket for free education

Qualifications

• Master's degree in marketing or related field is essential.
• Strong knowledge of digital marketing and online teaching methodologies.

Responsibilities

• Design and deliver engaging online learning materials.
• Facilitate dynamic online learning activities and assess student learning.

Skills

Digital Marketing

Online Teaching Methodologies

Curriculum Design

Learning Management Systems

Marketing Principles

Education

Master's Degree in Marketing

Tools

Moodle

Blackboard

Canvas

Job description

Salary: £39,596 - £45848 per annum

Employment type:12 month FTC

Hours per week: 37

Reporting into: Head of Department

Department: Department of Marketing

Click here to read the full job description and view our excellent benefits here

This role operates primarily on a remote working arrangement that will require little to no travel into our Coventry head office or campuses. Our working model arrangements are a non-contractual benefit so please note that an Arden work location is added to our employment contracts.

About Arden University:

We are an aspirational and multi-award-winning university, delivering rapid growth with ambitious plans to disrupt the HE sector through our passion for innovation and digital education. Our vision is to become the first-choice university for career-focused lifelong learners worldwide, ensuring that everyone, everywhere can access higher education.

There has never been a more exciting time to join Arden University, as we expand into new disciplines, forge worldwide partnerships, and expand our locations.

About our Department:

Our Department of Marketing have designed a Digital Marketing Degree coursefor people who want to shape the future of marketing through digital channels. Whether our students areaspiring digital marketers or are seeking to enhance their existing knowledge, the course will equip them with the skills they need for a successful career in digital marketing.

What makes our marketing departmentdifferent is our commitment to vocational learning. Our innovative approach focuses on cultivating the technical competencies essential for success in digital marketing. Through a blend of theoretical knowledge, hands-on experience, and an internship programme incorporated into our degree course in Level 5, we're helping students todevelop the practical skills needed to thrive.

About the Opportunity:

Are you passionate about digital marketing and innovative online education? Do you excel at creating engaging virtual learning experiences? If so, we have an exciting opportunity for you!

Arden University is seeking a dynamic and experienced Distance Learning Lecturer in Digital Marketing to join our vibrant Department of Marketing. You will play a key role in delivering high-quality, engaging, and effective learning experiences to our students remotely through cutting-edge online pedagogical approaches and technologies.

Your main duties and responsibilities will include:

• Designing, developing, and delivering engaging and interactive online learning materials in various formats (video, interactive modules, e-lectures, etc.).
• Facilitating dynamic online learning activities such as discussion forums, virtual seminars, webinars, and collaborative projects.
• Utilizing our Learning Management System (LMS) to its full potential for content delivery, communication, assessment, feedback, and student support.
• Assessing student learning through diverse online methods (quizzes, e-portfolios, virtual presentations, written assignments) and providing timely, constructive feedback.
• Providing effective and accessible online support and guidance to our digital marketing learners.
• Staying at the forefront of online pedagogy and relevant technologies to continuously enhance our digital marketing learning delivery.
• Adapting and updating curriculum content to ensure its relevance, accessibility, and alignment with learning outcomes in the digital marketing context.
• Contributing to the development and implementation of best practices in online teaching within the Department of Marketing.
• Participating in online course and programme reviews to ensure an excellent and continuously improving learning experience.
• Collaborating with instructional designers and learning technologists to create innovative and high-quality online resources.
• Monitoring student progress and engagement online, proactively addressing any learning or support needs.
• Contributing to the wider academic community through online scholarly activities.
• Undertaking administrative tasks related to online teaching and assessment.
• Fostering a positive and inclusive online learning environment for all our digital marketing students.

About You:

Essential requirements:

• A relevant master’s degree in marketing or a closelyrelated field
• In-depth and current knowledge of core marketing principles andcontemporary marketing practices, including digital marketing, branding, consumerbehaviour, marketing strategy, and analytics
• A strong grasp of effective online teachingmethodologies, learning technologies, and best practices for engaging students in a virtualenvironment
• Ability to design and adapt curriculummaterials specifically for an online learning context, ensuring accessibility and engagement
• Proficiency in using variousLMS platforms (e.g., Moodle, Blackboard, Canvas) for content delivery, communication,assessment, and student support

Desirable requirements:

• Practical experience in the marketing industry
• Fellow of Advance HE or equivalent.
• Experience of programme / course leadership at undergraduate or postgraduate levels
• Membership of relevant subject Professional Statutory and Regulatory Bodies. E.g., CIM,DMI, UXDI, CMI.

Why Arden:

At Arden, you will become a part of a passionate and dedicated team who are committed to removing unnecessary barriers to learning and making education more accessible. Our people work hard to ensure our students journeys are the best they can possibly be, as such we want to reward our people with fantastic benefits. Employees benefit from:

• 30 days holiday + bank holidays on-top, and even a Christmas closure!
• A generous Aviva pension plan, company contributions starting from 7%
• SimplyHealth plan option
• Private Medical Insurance coverage (applies to certain job roles)
• Access to Perkbox benefits
• Study any Arden course for free, with a discount for all family and friends
• Plus, other excellent benefits
• Our ‘Golden Ticket’ which allows you to gift anyone in your life a free Arden education
  

Our Values:

Stand out, Progressive, Accessible, Resourceful, Kindness, reflect who we are as an institution, a team and as individuals. If they also reflect you and you are excited by the chance to be the driving, creative force within a growing business, we want to hear from you.

There has never been a more exciting time to join Arden University, as we expand into new disciplines and locations.

Closing Date: Sunday 25th May (Midnight)

We reserve the right to close this vacancy before the specified closing date should we receive sufficient applications or in order to respond to business needs. In order to avoid missing an opportunity to apply please submit your application as early as possible.

If you are a current Arden student or have an upcoming course with us, you are not eligible to apply for Student Experience roles due to a conflict of interest related to system access.

Equity, Diversity & Inclusion:

Arden University is proud to be a Disability Confident Employer. This means that if you have a disability, as defined by the Disability Equality Act 2010, you may be guaranteed an interview if you meet the essential criteria for the role.

If you wish to be considered under this scheme, you can indicate via the application form below. By doing so, you are also consenting for this information to be shared with the hiring team. For more details on what qualifies as a disability under the Disability Equality Act 2010, please refer to the guidance here.

As an Equal Opportunity Employer we celebrate diversity and are committed to creating a diverse and inclusive workplace. Therefore, we make sure that our recruitment and selection processes never discriminate based upon people's age, disability, gender, race or ethnicity, religion or belief, sexual orientation, or other personal circumstances, and actively welcome applications from all groups.

Sponsorship statement:

Please be aware that some roles may not meet the points requirement for a sponsored Skilled Worker visa under the points-based immigration system. However, we welcome applications from candidates who do not currently have the right to work in the UK but may be eligible for a visa through an alternative route.