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Lead Writer, French, Marketing Communications

TN United Kingdom

London

On-site

GBP 80,000 - 100,000

Full time

25 days ago

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Job summary

An innovative opportunity awaits as a Lead Writer in Marketing Communications, where you'll play a pivotal role in localizing content for diverse French markets. This role involves creatively translating and originating copy that resonates with local audiences while upholding the brand's voice and values. You will collaborate with cross-functional teams, ensuring that marketing communications are not only compelling but also culturally relevant. If you have a passion for language and a knack for storytelling, this position offers a unique chance to make a significant impact in a dynamic environment that thrives on creativity and excellence.

Qualifications

  • Experience in translation and copywriting, especially for marketing.
  • Strong understanding of local market nuances and Apple’s brand tone.

Responsibilities

  • Translate US English copy into local-market French while preserving tone.
  • Originate copy for local marketing initiatives and collaborate with teams.

Skills

Translation
Copywriting
Proofreading
Editing
Cultural Awareness

Education

Bachelor's Degree in Communication or Related Field

Job description

Lead Writer, French, Marketing Communications, London
Client:

Apple

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

25373fec5db6

Job Description:

Summary:
The role you're looking at is part of the Marketing Communications (Marcom) group at Apple. Our team works to ensure that Apple's strategic products are conveyed in the most compelling way to a wide array of audiences in multiple markets and languages across Europe. We develop and build the world’s best marketing communications in support of our amazing products. The Lead Writer, French will own the localisation of marketing and communication materials and the origination of copy for local marketing initiatives in the relevant French language markets. You’ll ensure that work is improved for the local market and delivered to the highest possible standard, maintaining Apple’s values and brand tone.

Key Responsibilities:

  1. Creatively translate US English copy into local-market language while preserving the intended message, voice, and tone.
  2. Ensure that localised copy is optimised for the intended market while maintaining the Apple tone of voice and intended message of the original creative, and adhering to inclusive writing standards.
  3. Write English back-translations for all localised headlines.
  4. Creatively own the origination of copy for local marketing initiatives in the relevant French-language markets, working in partnership with strategy, brand, and creative teams.
  5. Creatively advise the output of our language agency to ensure their writers and editors are delivering work that maintains Apple writing standards.
  6. Proofread and edit copy during final in-situ validation, ensuring accuracy, clarity, and messaging consistency.
  7. Collaborate with team members, project managers and producer teams to align on language validation, and continuously innovate to optimise our processes.
  8. Keep up to date on industry trends, cultural evolution and socio-political events in the market, as well as standard processes in copywriting, translation and technical writing.

Work abroad

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