Lead Product Marketing Coordinator

JR United Kingdom; Maidstone; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company in Maidstone is seeking a Lead Product Marketing Coordinator to enhance their product marketing efforts. This role involves coordinating campaigns, developing messaging, and managing a small team, ideal for someone experienced in product marketing within technical or B2B sectors. CMP offers a 9-day fortnight for better work/life balance, enhancing employee satisfaction and productivity.

Qualifications

• Proven experience in product marketing and successful campaign delivery.
• Experience managing or supervising others, either formally or informally.
• Strong project coordination skills and attention to detail.

Responsibilities

• Coordinate daily tasks and priorities within the Product Marketing Team.
• Plan and execute product launch campaigns with internal teams.
• Develop clear product messaging and positioning strategies.

Skills

Product Marketing

Project Coordination

Communication

Market Research

Team Leadership

Job description

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Lead Product Marketing Coordinator, Maidstone

Client: CMP Products

Location: Maidstone, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

Job Description:

We’re looking for a Lead Product Marketing Coordinator to support the planning and delivery of product marketing campaigns that drive commercial growth. This role is ideal for someone with solid product marketing experience who is ready to take on a more active role in coordinating a small team and shaping how product marketing is delivered across the business.

Working closely with colleagues across marketing, sales, R&D, and product management, you’ll help shape product messaging, support go-to-market strategies, and ensure campaigns align with wider business goals. You’ll also support the development of the Product Marketing Team by providing guidance, sharing knowledge, and encouraging collaboration.

To enhance work/life balance, CMP operates on a 9-day fortnight (9/10 schedule), allowing staff to enjoy compressed hours and every other Friday off.

Responsibilities include:

• Coordinate daily tasks and priorities within the Product Marketing Team to ensure smooth project and campaign delivery.
• Plan and execute product launch campaigns with internal teams including marketing, sales, and R&D.
• Develop clear product messaging and positioning strategies.
• Create and maintain marketing assets such as brochures, animations, sample boards, and installation guides.
• Participate in market research activities to support product development and go-to-market decisions.
• Work with the Marketing Communications team to ensure consistent messaging across platforms.
• Manage timelines and tasks for marketing projects to keep campaigns on track.
• Update product content across digital channels and marketing platforms.
• Monitor and improve the performance of marketing initiatives.
• Support product-focused events and exhibitions, ensuring consistent branding.
• Contribute to internal communications about product launches and updates.
• Help improve marketing processes and campaign delivery methods.
• Support the Product Marketing Team daily, providing feedback and development support.
• Lead team check-ins and 1:1 meetings to promote alignment and continuous improvement.

Ideal candidates will have proven experience in product marketing and successful campaign delivery, preferably in technical or B2B environments. Strong project coordination skills, attention to detail, and the ability to manage multiple tasks and deadlines are essential.

Experience managing or supervising others, either formally or informally, is important. You may have led a small team or supported colleagues, and you should be confident in providing guidance, feedback, and supporting growth.