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A leading company in gaming accessories seeks an experienced Product Marketing Manager to oversee product management for PowerA Gaming product lines. The role involves strategic planning, market insights, and collaboration with global teams to ensure successful product launches and category growth.
PowerA is a global leader in video gaming accessories and one of the fastest growing companies in the industry. We are made up of many unique individuals who come together for one purpose: to build the most innovative accessories for the world’s most popular interactive entertainment platforms. We partner with industry giants such as Microsoft, Sony, Nintendo, Activision, Pokémon, and more. Our products are available at most major retailers in Europe, North America, Australia, and Latin America.
We take our responsibility to provide well-designed and affordable products very seriously. Our passion is gaming, and our mission is to bring gamers of all levels memorable experiences that enhance the fun and excitement of gaming.
Job Summary
This is an exciting new position for an experienced Product Marketing Manager with consumer goods experience to join the PowerA & Kensington European team.
This role will oversee all aspects of product management related to our PowerA Gaming product lines and channels. It requires prior sales and marketing experience in the gaming industry, with the ability to derive deep customer-driven category and market insights and translate these into effective go-to-market plans for controllers, cases, PC gaming, charging, and VR accessories.
The successful candidate will deliver an EMEA-focused product roadmap, ensure proper positioning, manage launch plans, demand generation, forecasting, pricing, sales training, and customer presentations.
This role involves understanding local market and customer requirements and working closely with the PowerA Global Product Management and Development teams to meet these needs. As the category expert, this role will align closely with the sales team to guide them in focusing on target areas and enable success.
Previous experience within retail and consumer goods is essential. The candidate will be involved in identifying consumer-led business opportunities, pitching product proposals, and delivering products suited to our markets.
Responsibilities