Lead Analyst - Very Media Group

The Very Group; Liverpool; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A retail company in Liverpool is seeking an experienced data analyst to lead insights for media strategies. The ideal candidate will have strong analytical skills and be proficient in SQL and Power BI. Responsibilities include measuring campaign effectiveness and collaborating with teams to optimize marketing efforts. This role offers a flexible hybrid working model and various benefits including a flexible benefits allowance and holiday package.

Benefits

Flexible, hybrid working model

£1000 flexible benefits allowance

30 days holiday + bank holidays

Udemy learning access

Bonus potential

Discount on Very.co.uk

Matched pension up to 6%

Qualifications

• Strong analytical skills required.
• Experience with business intelligence tools necessary.
• Proficient in SQL for data extraction.

Responsibilities

• Lead data extraction and analysis for media strategies.
• Measure campaign performance and report insights.
• Collaborate with internal teams to optimize campaigns.

Skills

Analytical skills

Business intelligence tools

SQL proficiency

Communication

Collaborative mindset

Tools

Power BI

Job description

Internal use only - Grade E

About us

We areThe Very Groupand we’re here to help families get more out of life. We know that our customers work hard for their families and have a lot to balance in their busy lives. That’s why we combine amazing brands and products with flexible payment options onVery.co.ukto help them say yes to the things they love. We’re just as passionate about helping our people get more out of life too; building careers with real growth, a sense of purpose, belonging and wellbeing.

About the team

Very Media Group (VMG) is Very’s retail media proposition. Our vision it to be the UK’s destination pureplay retail media network for partners, delivering insight-led, strategic and creative marketing campaigns in collaboration with our brand partners.

About the role

• Lead the extraction, analysis, and interpretation of data to deliver actionable insights that inform media strategies and campaign planning.
• Measure and report on the performance of media campaigns and the impact it has had on performance at Very, demonstrating value and effectiveness for brand advertisers.
• Collaborate with internal teams across Analytics & Insight, Marketing Channels, and The Very Media Group to optimise campaign outcomes.
• Contribute to the enhancement of our measurement capabilities, driving innovation and continuous improvement.
• Develop new analytics tools, dashboards, and methodologies to enable improved targeting and performance measurement.
• Present insights and strategic recommendations to brand partners, fostering trusted relationships that encourage repeat investment.
• Support the evolution of our analytics strategy by leveraging data to enhance media effectiveness and monetisation opportunities.

About you

You will possess strong analytical skills and have the ability to interpret and synthesise diverse data sets. You will be experienced in using business intelligence tools (e.g., Power BI) to create dashboards and visualise data effectively, as well as being familiar with media campaign metrics and performance measurement methodologies.

• Proficient in SQL, with the ability to extract and manipulate data.
• Confident in communicating insights to both technical and non-technical stakeholders.
• Comfortable challenging assumptions and influencing decisions using data, while building strong relationships with brand partners and internal teams.
• Demonstrates a collaborative mindset and a proactive approach to working with cross-functional teams and external partners.
• Ideally possesses experience working in a marketing agency and leveraging data to advance campaigns.

Some of our benefits

• Flexible, hybrid working model
• Inclusive culture and environment, check out our Glassdoor reviews

• £1000 flexible benefits allowance to suit your needs
• 30days holiday + bank holidays
• Udemy learning access
• Bonus potential (performance and business-related)
• Up to 25% discount on Very.co.uk

• Matched pension up to 6%
• More benefits can be foundon our career site

How to apply

Please note that the talent acquisition team are managing this vacancy directly, and if successful in securing this role, you will be required to undertake a credit, CIFAS, Right to Work checks and if a specific requirement of your role a DBS (criminal records) check. Should your application progress we require you to let the team know if there is anything you need to disclose in relation to any of these checks prior to them being undertaken, including any unspent criminal convictions.

What happens next?

Our talent acquisition team will be in touch if you’re successful so keep an eye on your emails! We’ll arrange a short call to learn more about you, as well as answer any questions you have. If it feels like we’re a good match, we’ll share your CV with the hiring manager to review. Our interview process is tailored to each role and can be in-person or held remotely.

You can expect a two-stage interview process for this position:

1st stage - An informal 30-minute video call with the hiring team to discuss your skills and relevant experience. This is a great opportunity to find out more about the role and to ask any questions you may have.

2nd Stage – A one-hour formal interview where you can expect both competency and technical questions. This can be held either in-person or remotely.

As an inclusive employer please do let us know if you require any reasonable adjustments.

If you'd like to know more about our interviews, you can find out here.

Equal opportunities

We’re an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.