The role:
To support the Brand Manager in managing their sub-category from innovation concept to launch, incl. campaigns and activation through NPD led events.
What you will do:
- Supporting the Brand Manager generating actionable insights to help with formalisation of strategy for their assigned sub-category, with a specific focus on consumer and market insights.
- Support NPD day to day projects from initiation to product launch on markets through Kaihatsu process. Responsibility includes delivery on time, on brief as well as commercial viability and escalation of any upcoming issue or challenge to Management. Review assortment performance to ensure we stay ahead of competition and relevant to our consumers.
- Deliver the sell-in presentation and supporting the Brand Manager to work with Creative Services to develop a Global Marketing toolkit of support items needed for local marketing to sell the Brand story and products successfully (presentations, product information, and sales aids for trade & others that are consumer-facing).
- Driving campaign and activation commercial & creative briefing and delivery. Responsible for flawless cascade across all touch points through campaign assets delivery on each campaign for assigned categories, ensuring the support of our brand positioning. Responsible for ensuring consistent consumer activation through every platform (in store, PR, online) & channel. Provide Senior Manager with post-analysis reports of events commercial results.
- Responsible for a range of performance KPIs of assigned categories. Delivery on time, on brief (pack/formula), on brand (Global toolkit) & on COGs of their projects.
- You will support the Brand Manager to deliver specific asset requests from markets (UK, US, Australia, GAS, Nordics) & trade channel need (SAS, On line, Hotel, Travel retail)
- You will support the Brand Manager with development of the Global toolkit of support items needed to sell the Molton Brown story and products successfully e.g. presentations, product information, and sales aids for trade and samples.
What you will need:
- Educated to degree level or equivalent
- Minimum one year experience preferably within a health & beauty, brand-driven business, at least 6 months of which were spent in a head office product development role.
- Ability to turn insight into actionable projects
- Excellent analytical, communication and presentation skills
- Demonstrable strong affinity with the Molton Brown brand and the luxury beauty world