Interim Performance Marketing Lead

JR United Kingdom; Coventry; Remote; GBP 60,000 - 90,000; Full time

Job summary

A leading D2C brand is seeking an Interim Performance Marketing Lead to manage high-spend ad campaigns while the company hires a permanent lead. The role offers autonomy and the chance to scale performance marketing efforts across both UK and international markets in a dynamic environment.

Qualifications

• Proven experience managing and scaling high-spend Meta ad accounts (ideally £250k+/month).
• Strong understanding of D2C performance marketing with a commercial eye for what converts.
• Ability to thrive in highly seasonal, fast-paced environments.

Responsibilities

• Manage and scale high-budget paid media campaigns across Meta and Google Ads.
• Analyse and act on performance data, feeding insights back to inform strategy.
• Lead on testing cycles and explore new content formats.

Skills

Performance Marketing

Data Analysis

D2C Marketing

Ad Management

Job description

Social network you want to login/join with:

Interim Performance Marketing Lead, coventry

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Client:

3Search

Location:

coventry, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

7

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

Interim Performance Marketing Lead

? Remote, UK Based

? 3-Month Rolling Contract

We are working with a purpose-driven, design-led D2C brand renowned for creating personalised, hand-crafted gifts that bring meaning, joy and artistry into everyday life. Committed to sustainability, ethics and human touch, this business believes in the emotional power of gifting and the magic of things made with love.

This role will bridge the gap while the client hires a permanent Performance Marketing Lead. Following a period of founder-led growth, they are looking for someone to take the reins and continue their aggressive ad scaling strategy. With seasonal peaks like Father's Day already mastered in the UK and US, the focus will shift to growth hacking through summer, rapid experimentation, and cracking untapped markets such as Australia.

The Interim Performance Marketing Lead will manage and scale high-budget paid media campaigns across Meta and Google Ads, driving acquisition in one of the brand’s most commercially important quarters. With the flexibility to test, iterate and explore new regions or tactics, this is a rare opportunity to be both hands-on and highly strategic in a fast-moving D2C business. You’ll report insights and data directly to the senior team and have real autonomy to make decisions that fuel growth.

The Interim Performance Marketing Lead will:

• Take full ownership of Meta and Google Ads campaigns, including daily management, optimisation, and scaling
• Build and refresh ad accounts and creative assets to support evergreen and seasonal campaigns
• Analyse and act on performance data, feeding back insights that inform future strategy
• Drive aggressive acquisition across core markets and new international regions
• Lead the charge on summer testing cycles, exploring fresh content formats and growth hacks

The role requires:

• Proven experience managing and scaling high-spend Meta ad accounts (ideally £250k+/month)
• Hands-on execution skills, building ads, analysing performance and driving iteration
• Experience working solo or in a lean team; self-starter mentality is essential
• Strong understanding of D2C performance marketing with a commercial eye for what converts
• Ability to thrive in highly seasonal, fast-paced environments where agility is key
• Remote-first role with flexibility around working hours
• Opportunity to work on high-budget, creatively rich campaigns
• Ability to drive direct revenue impact and inform future hiring strategy
• No rigid budget ceilings – the more market you find, the more you can scale

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.

Apply now to take your career to the next level with this fabulous company.