Instagram Content Operations Lead

Hubstaff blog; London; Remote; GBP 100,000 - 125,000; Full time

Job summary

A leading company in the UK helping international students is seeking an Instagram Content Operations Lead. The role focuses on executing content strategies across Instagram to engage thousands of students weekly. With opportunities for growth to Chief Marketing Officer within 12-24 months, this position promises significant impact and a remote-first working environment.

Benefits

30 days paid holiday annually

Quarterly team offsites

Performance incentives

Qualifications

• Proven results with Instagram content (Reels, Stories, Carousels).
• Detail-oriented with strong copywriting abilities.
• Experience in early-stage startups and remote teams is a plus.

Responsibilities

• Manage 4–6 daily Instagram posts (Reels, Stories, etc.).
• Set up and test ManyChat automations.
• Build rapport with students and collect testimonials.

Skills

Content Creation

Copywriting

Quality Assurance

Social Media Management

Tools

ManyChat

Email Marketing Tools

Canva

Job description

Instagram Content Operations Lead full time

We help international students in the UK land their dream jobs. Founded and bootstrapped by Farhoon Asim in December 2023, we’ve already:

• Helped 150+ international students land UK jobs
• Reached 42 million+ organic views across LinkedIn, Instagram and YouTube
• Grown to 75,000+ followers on LinkedIn and 64,000+ on Instagram
• Hit $62k MRR in just 3 months of launching our new community, The UK Job Institute, where students are landing jobs faster with proven systems

We’re the #1 player in the market - and we’re just getting started.

We’re looking for a hands-on Instagram Content Operations Lead.

This is an execution-first role focused on Instagram. You’ll own the content pipeline, which means you’ll be posting and building automations 4-6 times daily, to help us reach 1000s of students every week.

This is NOT a corporate social media manager role filled with meetings and strategy decks.

• Instagram (70%):
• Post 4–6 daily pieces across Reels, Stories, Carousels, and Posts.
• Repurpose content from our archives, pitch decks, or past posts.
• Script short-form content for the founder.
• Set up and test ManyChat automations for each Reel/Story.
• Use audio and text hooks strategically to attract our ICP
• Repurpose content from photos, LinkedIn posts, pitch decks, and archived stories to create new Story assets.
• Oversee final video edits (with our editor) or make quick edits in Veed.io.
• Email (15%):
• Use templates to write simple, effective webinar emails.
• Set up email campaigns (you will receive training on this).
• Other Operational tasks (15%)
• Build rapport with students and collect testimonials.
• Use internal ChatGPT tools to ideate hooks, perfect copy and script videos.

You’ll be working directly with Farhoon (CEO & Founder).

• Proven results through content creation on Instagram — you’ve proven to get results through Reels, Stories, Carousels, and driven engagement.
• Detail-obsessed — you spot typos, fix formatting, and love clean execution.
• Strong copywriting skills — you can write how people actually speak.
• Strong Quality Assurance mindset — triple-checking automations, copy, and formatting is second nature to you.
• Ownership mindset - you’ll own:
• All marketing assets (images, hooks, videos, SoPs, etc.)
• The full content pipeline — from raw video to posting on IG.
• Experience with Instagram tools such as ManyChat.
• Some experience with email marketing tools (ConvertKit, Hubspot, Mailchimp).
• Bonus:
• Worked in an early-stage start-up.
• Working with a remote team.
• Used graphic design tools such as Canva.
• Salary: $1-2k per month DOE + performance incentives.
• Career Growth: Clear path to become Chief Marketing Officer within 12-24 months, leading a team and managing a $1M+/year brand.
• Holidays: 30 days paid holiday annually.
• Team offsites: Join our quarterly offsites, with the next being in Dubai (fully paid for).
• Real Impact: Help 1,000s of students land jobs through the content you publish.
• Remote-First: Work from anywhere, as long as you’re available 12 pm – 6 pm UK time, Monday to Friday.

Not a fit? No problem. Refer someone and we’ll send you $1,000 if we hire them.