Insight Lead

ThisThat; Greater London; Hybrid; GBP 55,000 - 58,000; Full time

Benefits offered by this job

Salary + commission

Share Options

MacBook provided

Hybrid working

Wellbeing package

Social events

Job summary

ThisThat is a data and intelligence company reshaping influencer marketing measurement. We seek a senior Insights Lead to set the standard for insight excellence across a high-value client portfolio in a fast-growing start-up.

You will deliver action-driven findings, guide strategy, and elevate our methodology and delivery standards as ThisThat scales. You will lead through expertise and influence, coaching juniors while maintaining executive presence, and you will collaborate with stakeholders

Qualifications

• 6+ years of experience in insight, research or measurement roles.
• Significant experience influencing senior stakeholders.
• Deep expertise in quantitative research design and analysis; brand lift desirable.
• Proven experience guiding client portfolios and delivering strategic insights.
• Strong commercial and strategic thinking with track record of shaping programmes.
• Excellent storytelling and synthesis for non-research audiences.
• Executive presence with confidence presenting to senior audiences.
• Experience coaching or guiding others and raising team standards.
• Comfortable navigating ambiguity and fast-paced startup environment.

Responsibilities

• Lead high-value Brand Lift studies from brief to debrief.
• Set learning agendas and align teams around what to learn and do next.
• Act as trusted advisor to clients, influencing direction and outcomes.
• Develop relationships with client stakeholders and identify opportunities.
• Design and sell multi-phase insight programmes delivering long-term value.
• Ensure quality deliverables with clear storytelling and accuracy.
• Coach junior team members and raise capability across the team.
• Collaborate with cross-functional teams to progress delivery at pace.

Skills

Insight leadership

Quantitative research

Brand lift expertise

Stakeholder influence

Executive presence

Team coaching

Commercial thinking

Job description

ThisThat is a data and intelligence company focused on proving and improving the power of influence. We help brands and agencies answer three simple questions: what happened, why it happened, and what to do next to grow.

Born in social and built for influencer, ThisThat has set the gold standard for influencer marketing measurement. We make it simple and enjoyable to quantify the true impact of campaigns by capturing high-quality insight from the communities who see your ads in real time. Everything is powered by technology that reshapes what best-in-class looks like.

Our work uncovers the drivers of the funnel from awareness and consideration to action intent and advocacy, with clear levers to grow. We show brands how to lift influence with stronger creative, smarter targeting and distribution, and more relevant storytelling. Global leaders such as Meta, Unilever, Amazon, Goat, Influential, and Influencer rely on ThisThat for clarity, confidence, and growth.

By redefining Brand Lift for the influence era, we are changing the way advertisers understand impact and how consumers shape the stories they care about.

Better measurement. Better growth.

Join the party at ThisThat as an Insights Lead for our Insights team! You'll set the standard for insight excellence and shape strategic solutions across the business, operating as a trusted senior advisor across a portfolio of high-value clients. You'll deliver insight that drives real commercial action, influence how clients think about measurement and growth, and play a key role in evolving our methodology, products and delivery standards as ThisThat continues to scale.

This is a senior individual contributor role. You'll lead through expertise, influence and credibility – coaching and guiding more junior team members and raising capability across the team – without formal line management.

This role will suit a senior insight practitioner with deep research and measurement expertise, strong commercial judgement and executive presence, who wants to maximise their impact as a trusted advisor across multiple clients in a fast-paced start-up environment.

KEY REMIT:

Insight & Storytelling

• Set the standard of delivery excellence across your client portfolio, delivering high-impact, strategic insight that drives growth and change – and challenge those around you to do the same.
• Lead complex, high-value Brand Lift studies from brief to debrief, being assertive and directive when refining briefs and project scope to achieve the best outcomes for every study.
• Build credible hypotheses that explain the "why" behind results, drawing on your wider experience with the client and the business, and connect insight across studies and stakeholders to build a compounding, strategic view of the client’s business.
• Create and lead learning agenda sessions with multiple stakeholders, aligning teams around what they should learn, decide and do next, and hold clients accountable for actioning your recommendations.
• Provide quality assurance on key deliverables, setting the bar for storytelling quality, narrative clarity and accuracy across the team.
• Act as a trusted senior advisor to clients, influencing their thinking and strategic direction and supporting them through complex or high-stakes challenges.
• Proactively maintain and develop relationships with key client stakeholders outside of key delivery moments, with a deep understanding of their roles, motivations and how we can best deliver for them.
• Lead the design and sell-in of multi-phase and multi-wave insight programmes that deliver long-term client value, and use your client understanding to identify new business opportunities and convert them with your Pod.
• Be a strong advocate for your clients, bringing commercial implications into conversations around methodology, product and process, and identifying where insight can feed award entries and high-profile case studies.

Methodology, Product & Quality

• Act as a senior authority on research design and methodology, providing expert guidance on complex methodological issues internally and externally.
• Proactively discover and drive improvements within and across Pods, shaping and evolving our measurement approaches and leading on best-practice guidance and assets.
• Identify opportunities to improve our products, frameworks and Managed Services, and be a vocal champion of Insights across the business.
• Lead across a portfolio of high-value accounts with minimal oversight, proactively managing your own workload and supporting the wider team’s, with a keen eye on timing and budget.
• Set the standard on pace and efficiency, using the capacity you earn to drive Category Leadership and Strategic Solutions – from case studies and Academy TT to product discovery.
• Coach, guide and oversee junior team members, proposing and leading upskilling initiatives and sharing best practice to raise team capability.
• Influence cross-functional teams across Client Strategy, Sales, Product, Data Science and Marketing through your expertise, navigating the business to progress delivery at pace.
• Manage upwards with confidence – challenging and disagreeing while a decision is being made, then committing to it and bringing the team on board.

Thought Leadership & Market Presence

• Produce high-quality case studies across key accounts, collaborating with Data Science and Product to leverage market intelligence.
• Confidently represent ThisThat’s approach and value proposition externally, contributing to our presence through social content, industry engagement and content that supports Sales, Strategy and Marketing outreach.
• Continuously expand your knowledge of the influencer, creator and wider social landscape, and share learnings with the wider ThisThat team.

REQUIREMENTS:

• 6+ years of working experience in an insight or research role (social, marketing or media environment is a plus)
• Significant experience in insight, research or measurement roles (social, marketing or media environment is a plus)
• Deep expertise in quantitative research design and analysis; experience with brand lift research is highly desirable
• Proven experience influencing senior stakeholders and acting as a trusted advisor across a portfolio of client accounts
• Experience working in high-growth or complex client environments
• Strong commercial and strategic thinking, with a track record of shaping or selling in programmes of work
• Highly developed storytelling and synthesis skills, with the ability to turn complex data into clear, decision-ready narratives for non-research audiences
• Strong executive presence and confidence presenting to, and challenging, senior audiences
• Experience coaching or guiding others and raising standards across a team
• Comfortable making decisions in ambiguous situations and helping others navigate change and pressure
• A passion for social media, the creator economy and influencer industry trends

WHY JOIN:

• You’ll be at the forefront of innovation shaping a fast-growing industry
• Salary: £55-£57.5 with an additional commission scheme
• Share Options: Benefit from ThisThat's success
• The best machine to do your work: a Macbook
• Hybrid & flexible working (working from the office 3x per week) - and dogs are welcome at our Shoreditch office!
• Wellbeing Package: Support for your health and happiness
• Regular (optional) socials and charity away days

Please read before applying

You need to understand that ThisThat is an early-stage startup in its hyper-growth period. We run a lean, fast, and agile operation while delivering stellar work. We take our work, but not ourselves, very seriously and often roll up our sleeves to go the extra mile and deliver. This role isn’t for everyone - we need individuals who thrive under pressure and take accountability. While you'll be working with an incredibly talented team full of collaboration and learning opportunities, everyone has a lot of ownership and responsibility, and so will you.

You could belong to a team whose values center on transparency, being all in, having customer obsession, acting as one team, and operating with scrappiness. This is your chance to do the best work of your career. Are you ready to be at the forefront of innovation, ride the rollercoaster of hyper-growth, and shape an industry? Backed by Tier 1 VCs and a 4x Unicorn founders, we have grown 20x in the last 2 years, and we need people who are ready to grow at our pace.

With clients globally across EMEA, APAC, and the US, this role may involve client calls outside usual working hours. If you have a strong work ethic, are a driven self-starter, and a fast learner looking for a challenge, this might just be your dream job, and we'd be keen to have a chat!

Diversity & Inclusion

ThisThat is committed to a diverse and inclusive workplace. ThisThat is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.