Insight Analyst

NHS; Tooting; On-site; GBP 37,000 - 45,000; Full time

Job summary

A leading healthcare organization is seeking an Insight Analyst to join their dynamic team in Tooting. This role involves data extraction, analysis, and the creation of dashboards to inform marketing strategies and enhance donor engagement. The successful candidate will have a degree-level qualification, relevant experience in marketing campaign evaluation, and proficiency in data analysis tools. Join a team dedicated to saving lives and supporting continuous learning and professional growth.

Benefits

Flexible working opportunities

27 days annual leave

NHS pension scheme

Continuous learning culture

Qualifications

• Degree-level qualification and relevant experience required.
• Masters degree or equivalent in a numerate discipline or Marketing preferred.
• Commitment to CPD is essential.

Responsibilities

• Implement data research and analytics programme for campaign evaluation.
• Provide insights to inform marketing and optimize campaigns.
• Use data analysis to support Donor Management and Blood Supply.

Skills

Data analysis

Marketing campaign evaluation

Digital analytics

Social media monitoring

Relational databases

Python

R

SQL

SAS

Microsoft Office

Education

Degree-level qualification

Masters degree or equivalent in a numerate discipline or Marketing

CIM/IDM Level 7 Qualification

Job description

Job summary

The Insight, Strategy and Innovation team is based in Tooting in a lively office and comprises a Head of Insight, Strategy and Innovation, an Insight Manager, and a Research Manager, all reporting to the head. Reporting to the Insight Manager and Market Research Manager are two Insight Analysts and a Market Research Analyst.

You will undertake an extensive induction and training programme with ongoing development to support your role and future career ambitions.

The Insight Analyst role is varied, involving data extraction and manipulation, with opportunities for coding. It also includes creating dashboards and infographics. The work may involve profiling and segmenting donors, evaluating campaigns, predicting future blood stock impacts, or tackling complex questions.

Main duties include:

• Implementing a data research and analytics programme in areas such as campaign evaluation, blood donor potential, or data modelling.
• Providing insights to inform marketing, optimise campaigns, refine targeting, and understand donor and session dynamics.
• Using data analysis, interpretation, and modelling to support Donor Management and the Blood Supply directorate in enhancing donor activities.

Travel and irregular hours may be required with prior notice.

About us

At NHS Blood and Transplant, over 6,000 staff deliver services that save lives. Our core values—Caring, Expertise, and Quality—guide our work. We aim to reflect diverse communities and encourage applications from all sectors.

Details

• Date posted: 22 May 2025
• Pay scheme: Agenda for Change
• Band: Band 6
• Salary: £37,338 to £44,962 per year
• Contract: Fixed-term for 18 months
• Working pattern: Full-time
• Location: NHSBT, Tooting Blood Centre, 75 Cranmer Terrace, Tooting, SW17 0RB, UK

Job responsibilities

What we offer:

• Flexible working opportunities where feasible
• 27 days annual leave (pro-rata for part-time), increasing with service
• NHS pension scheme (details at: nhsbsa.nhs.uk/pensions)
• A culture of continuous learning through our Thrive program to support personal and professional growth.

Applicants should review the attached recruitment profile for detailed attributes required for the role.

Person Specification

Qualifications (Essential):

• Degree-level qualification and relevant experience
• Masters degree or equivalent in a numerate discipline or Marketing, or a CIM/IDM Level 7 Qualification
• Commitment to CPD

Experience (Essential):

• Experience in marketing campaign evaluation and analysis
• Experience with digital analytics, social media monitoring, or relational databases
• Ability to code in Python, R, SQL, or SAS
• Proficiency with Microsoft Office or equivalent

Disclosure and Barring Service Check

This role requires a DBS check due to the nature of the work.