Insight Analyst

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We are looking for a talented, highly analytical individual to expand our dynamic data team at Mumsnet. You will take responsibility for championing data within Mumsnet, ensuring we are capturing, analysing and using data to help us understand our 9 million users and improve our products. We consider communication skills as key to good data practice and are looking for candidates with excellent written and spoken data communication skills. You will be part of a very exciting data team that is looking to grow and develop Mumsnet to make sure we remain the number 1 place for parents online.

What you’ll be doing

In the Mumsnet data team, every day is different and exciting. We work with both web traffic and textual data and perform analyses on large and varied datasets. We ensure that everyone can find their strengths in the team while being constantly challenged to learn and engage in a variety of tasks both short requests and long term product development. As an insight analyst, we’ll be looking to expose you to all the manifold data requirements at Mumsnet:

• Provide support to colleagues, including training and creating custom reports to answer business questions.
• Proactively performing analytics to drive understanding of our user base, leading to developing retention strategies and the development of new features on site.
• Conduct in-depth analysis of user behaviour, traffic patterns, and conversion metrics to identify trends, opportunities, and areas for improvement.
• Creating dashboards and reports using Google Looker Studio
• Develop and maintain dashboards and reports to track key performance indicators (KPIs) and measure the effectiveness of changes to our website.
• Exploratory data analysis including regular use of SQL and statistical analyses
• Visualisation and presentation of findings to stakeholders
• Using R, Python and GCP tools to answer and automate business problems.
• Development and maintenance of existing data products (applications developed in R Shiny and Streamlit.
• Stay up-to-date with industry trends, best practices, and emerging technologies in (digital) analytics and insights.

This role sits within our data team and reports into the Chief Data Officer and is a hybrid role with two days in our Kentish Town office (Wednesday and Thursday). This role is envisaged as full-time but we are happy to consider flexible options for the right candidate.

If all of this sounds good to you, please apply with your CV and a covering letter that demonstrates some of the qualities we’re looking for.

Why work for us?

We focus on steady, sustainable growth, putting purpose (to make parent’s lives easier) before profit. We expect great performance, agility and collaboration in every role; cross-team working with talented, clever people is the best part of life at Mumsnet. Most importantly we’re looking for candidates with a growth mindset - we know everyone makes mistakes, the important thing is to learn from them and to share your learnings.

We embraced flexible and home working a long time before COVID, and we care much more about outputs than hours on the clock. We don't only want to hire the best people: we want to retain them. If you need some flexibility, let us know and we’ll do our best.

We’re committed to diversity and quality (see our policy ) and we think we’re second to none in the all-round support we offer to parents and carers at work (see our parental leave policies ). Working for Mumsnet means never having to pretend you don’t have a family or other commitments, and we promise never to keep you away from a school appointment. We are also proud to be a London Living Wage employer and we have never used unpaid interns.

We have a healthy line-up of sandwich lunches, knowledge sessions, book clubs, yoga sessions, monthly socials and sports teams, as well as an unhealthy line-up of staff parties at Kentish Town’s excellent pubs and restaurants, and McDonald’s deliveries for the mornings after.

How we’ll support you

• Weekly or bi-weekly 1-1 with line manager to review progress, agree roles, provide support;
• Formal 6-month appraisal system;
• Buddy and Mentor Programmes;
• LinkedIn online learning - bi-weekly DEAL(Drop Everything And Learn) sessions, training to be agreed with your line manager;
• Ongoing on the job training from your line manager.

WFH

We’ve continued to embrace flexibility and remote working to the max. You’ll only be required to be in the office two days a week (although you can go in more often if you wish). We’re flexible with hours and happy to accommodate personal commitments like picking the kids up from school. We’re more interested in output than presenteeism, so if you need to move things around, we can probably work it out.

Requirements

What we’re looking for (experience & qualifications)

• Working experience with Google Analytics and/or Amplitude or other digital analytics solution
• Working knowledge of SQL
• Degree level education in a subject with a central mathematical core (eg: Computer science, maths, engineering)
• Strong verbal and communication skills
• Ability to communicate statistical concepts to a non-technical audience
• A curious mindset, strong analytical skills and a desire to gain insights from data to drive actionable recommendations
• Collaborative and interested in working across all areas of data analytics and across different business areas (product, commercial, content etc)
• A drive to learn and master new technologies and techniques
• Nice to have:
• Experience in Python or R
• Familiarity with A/B testing and other experimental design methodologies.
• Familiarity with techniques such as cohort analysis, funnel analysis, retention analysis, heat mapping etc.

Other benefits

We’re pleased to offer the following benefits, subject to eligibility:

• 25 Days Holiday
• Buy More Holiday Scheme
• Cycle2Work Scheme
• Employee Assistance Programme
• Electric Vehicle Scheme
• LinkedIn Learning Subscription with fortnightly “Drop Everything And Learn” time
• Leisure and Retail perks discounts through the Perkbox platform
• BUPA Private Medical cover
• Wellness benefits including daily workouts and meditations via Perkbox
• Monthly team social events
• Annual team bonus opportunities

Want to know more?

Check out - our guide to what it's like to work at Mumsnet. Read about our mission, our vision, our values and the behaviours we expect of the people who work at Mumsnet.