Inside Sales Representative

TripAdvisor LLC; Greater London; Hybrid; GBP 35,000 - 55,000; Full time

Benefits offered by this job

Flexible work environment

Fixed salary + bonus

Lunch vouchers

International teams

Inclusive culture

Learning & development programs

Calm app access

Parental leave

Job summary

TheFork, part of the Tripadvisor Group, is seeking a results-driven Sales professional in London. You will prospect, qualify, and close deals with UK restaurant partners, leveraging the platform’s features to increase revenues and bookings.

You’ll collaborate with onboarding and marketing to tailor market strategies and deliver outstanding customer journeys. We offer a flexible hybrid setup, competitive salary with bonus, lunch vouchers, and a multicultural European team.

Qualifications

• Demonstrated target achievement in sales with clear KPIs and targets.
• Strong outbound calling skills and comfort with high-volume outreach.
• Full sales-cycle ownership from prospecting to close.
• Excellent communication with business owners and decision-makers.

Responsibilities

• Proactive Prospecting & Cold Calling to UK restaurants and inbound requests.
• Master Consultative Selling with tailored solutions for operators.
• Demonstrate value of TheFork platform to boost revenues and bookings.
• Drive the sales cycle from initial contact to close and onboarding.
• Collaborate with onboarding/marketing to refine UK market strategy.

Skills

Cold calling

Sales

CRM knowledge

Communication

Prospecting

Tools

Salesforce

NiceInContact

Job description

Join our Movement and Champion Restaurant Culture!

At TheFork we believe that the best things in life happen around the table. As the leading restaurant booking platform in Europe, we connect the broadest community of loyal diners with the world’s favorite restaurants. Powered by innovation and a deep passion for the restaurant industry, we create unique dining experiences across 11 countries.

We’re part of the Tripadvisor Group and proud to be building a diverse, people-first culture where “respect”, “ownership”, “growth” and “better together” values thrive. If you’re passionate about food, technology, and making a real impact, your seat at the table is ready.

Discover life at TheFork

About the Team & London Hub

Join our high-energy sales team in the heart of London! We are a results-driven, highly collaborative group focused on the thriving UK market. At TheFork, high performance goes hand in hand with mutual support—we celebrate every closed deal together, share winning strategies daily, and foster an environment where everyone empowers each other to succeed.

What You Will Do

• Proactive Prospecting & Cold Calling: Phone fearlessness is key! You will pick up the phone to initiate cold calls, target top UK restaurants, and create brand-new business opportunities alongside managing incoming requests.
• Master Consultative Selling: Dive deep into the operational needs of restaurant decision-makers to offer tailored solutions—from yield management and promotional strategies to advanced booking widgets and digital marketing tools.
• Demonstrate Value & Impact: Educate restaurateurs on the power of the TheFork network and showcase how our feature-rich platform directly boosts their revenues and guest bookings.
• Drive the Sales Cycle: Manage your pipeline with speed and precision—taking warm prospects from initial inbound contact all the way to closing the deal and celebrating their launch online.
• Shape Market Strategy: Work hand-in-hand with internal onboarding and marketing teams, sharing real-time UK market insights to continuously sharpen our strategy and elevate the customer journey.

Who You Are

• A Natural Closer: Motivated by impact, growth, and targets, you love the thrill of converting high-intent inbound leads into active client partnerships.
• An Engaging Communicator: A great listener with persuasive flair, capable of building instant trust and tailoring your pitch to hospitality leaders.
• An Experienced Sales Professional: You bring 1 to 2 years of success in Inbound Sales, Inside Sales, or Business Development—ideally in B2B, SaaS, or the hospitality sector and excel in fast-paced sales cycles.
• An Agile Executioner: Highly organized and adaptable, you know how to prioritize high-value opportunities and thrive in a fast-moving, tech-driven environment.
• A Growth Mindset Champion: Curious, coachable, and eager to master new product features and sales techniques to elevate your career alongside us.
• Fluent in English: Native or professional fluency in English is essential; additional languages are a fantastic bonus.

You Must Meet These Critical Qualifications

• Demonstrable target achievement — comfortable working against clear individual KPIs and sales targets.
• Cold-calling confidence — genuinely comfortable making a high volume of outbound calls and engaging prospects who aren't expecting your call.
• Full sales-cycle ownership — able to take an opportunity from prospecting/initial contact through qualification, objection handling and close.
• Strong commercial communication skills — able to speak confidently with business owners and decision-makers.
• CRM discipline — comfortable using Salesforce or a similar CRM and maintaining accurate pipeline/activity data.
• Resilient & Tenacious: You don't get discouraged by rejection. You maintain your energy, activity and focus even when conversations don't go your way.

You Can Impress With These Additions

• Previous experience selling SaaS, technology, digital products or subscription-based solutions.
• Previous experience selling into restaurants, hospitality or other SME businesses.
• Experience managing a full sales cycle, from prospecting through to close and onboarding.
• Experience using Salesforce, NiceInContact or similar sales technology.
• A track record of exceeding targets or consistently outperforming KPIs.
• Additional languages.
• Experience working in a high-growth or start-up environment.
• Genuine passion for food, restaurants and hospitality.

What we offer you

• Flexible working environment (2 days home office per week + up to 4 total weeks additional flexibility during the summer period and in December to work fully remotely)
• Competitive fixed salary and bonus
• Lunch vouchers available 3 working days per week
• International teams and a multicultural environment spanning 10 offices across Europe
• Highly inclusive working environment
• Lifestyle benefits that can be used to reimburse expenses related to physical and leisure activities, family support, travel etc
• Continuous learning and development programs
• Free access to the Calm app to help you build resilience wherever you are in your mental health journey
• Dedicated parental leave and caregiver leave policies (12 weeks fully paid)
• Life & Disability Insurance at no cost to the employee
• Amazing offices with dining, a coffee point on each floor, and leisure area

All hiring happens through our careers site and official email. We do not text or ask for payment during the hiring process. Please report any suspicious messages immediately.

We believe that we are better together, and we welcome you for who you are. We endeavor to ensure that everyone - regardless of ability, age, socio-economic & cultural background, ethnicity, faith, gender, gender expression, gender identity, ideology, national origin, race, sexual orientation, marital status, or any characteristic protected under applicable law -has the opportunity to reach their full potential. At TheFork, we want you to bring us your unique perspectives and experiences, so we can collectively continue disrupting the restaurant industry and go from good to great.