Innovation & Market Insight Analyst — Remote-Eligible

Honda Motor Europe

Theale

Hybrid

GBP 50,000 - 75,000

Full time

14 days+
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Job summary

Honda Motor Europe is seeking a Business Innovation Researcher to evaluate the commercial potential of emerging innovations, technologies and customer opportunities. You will work within a small multidisciplinary team, synthesising market insights with technical understanding to form robust business recommendations.

The role focuses on assessing early-stage concepts, developing business propositions, and quantifying market opportunities.

Qualifications

  • Degree-level qualification in Business, Economics, Marketing, Innovation Management or a related discipline.
  • Experience evaluating new business opportunities, emerging technologies or innovation concepts through market, customer or commercial research.
  • Knowledge of business models and commercial considerations, with the ability to contribute to early-stage business case development.

Responsibilities

  • Evaluate the commercial potential of emerging innovations, technologies and customer opportunities.
  • Conduct market and competitor research to assess opportunity attractiveness and potential.
  • Identify potential applications, target markets and value propositions for early-stage concepts.
  • Develop structured opportunity assessments that support innovation and investment decisions.
  • Quantify market opportunities and assess the key drivers influencing commercial success.
  • Present findings and recommendations clearly to a range of technical and non-technical stakeholders.
  • Support the wider innovation team by ensuring opportunity assessments are informed by robust market and commercial evidence.

Skills

Analytical thinking
Commercial mindset
Market research
Synthesis of information
Communication & stakeholder engagement
Ambiguity handling
Cross-functional collaboration
Problem solving

Education

Degree in Business/Economics/Marketing/Innovation Management

Tools

Data visualisation tools
Market intelligence methods

Job description

Honda Motor Europe is seeking a Business Innovation Researcher to evaluate the commercial potential of emerging innovations, technologies and customer opportunities. You will work within a small multidisciplinary team, synthesising market insights with technical understanding to form robust business recommendations.

The role focuses on assessing early-stage concepts, developing business propositions, and quantifying market opportunities.

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