Influencer Marketing Executive

Saint and Sofia; Greater London; Hybrid; GBP 30,000; Full time

Job summary

An innovative firm is seeking a Marketing Executive to enhance its creator program. This exciting role focuses on building brand trust and driving organic traffic through influencer marketing. You'll manage relationships with creators, support PR gifting logistics, and analyze campaign performance. Join a dynamic team that values creativity and sustainability, and enjoy a hybrid work environment with generous perks. If you're passionate about fashion and influencer marketing, this opportunity is perfect for you!

Benefits

24 days holiday

Private medical insurance

Generous clothing allowance

Epic social events

Qualifications

• 2+ years of experience in influencer marketing, ideally in fashion or lifestyle.
• Strong social media and PR skills with a data-driven approach.

Responsibilities

• Manage partnerships' email inbox and Instagram DMs.
• Onboard 30-50 new creators per month and collaborate with 120-150 creators.

Skills

Influencer Marketing

Social Media Skills

PR Skills

Data Analysis

Tools

GA4

Influencer Marketing Tools

Job description

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At Saint and Sofia, we believe in luxury for all. We’re an award winning brand based in London, England creating fashion and accessories that are fair and sustainable. We design all of our styles in our London studios and make them in Europe with family-owned partner factories. Started in January 2020, we have dedicated operations and Fulfilment Centres in the USA, UK and Europe supporting over 500,000 customers. The Saint and Sofia team has been awarded the Investors in People Gold Award and was also nominated for the Employer of the Year award.

About The Role

This is a new role to support with our growing team of creators and help scale our programme.

Our creator programme contributes towards increasing our online presence especially on social media,brand awareness, recall and recognition. It supports on page, off page and link building strategy for SEO, as well as drive sales through affiliate marketing. It will help build brand trust, drive unpaid organic traffic to the websites, acquire new customers, and improve conversion rates. Long term, it will create an army of loyal brand advocates and ambassadors.

Day to Day Responsibilities

• Manage our Partnerships’ email inbox and Instagram (primary) DMs
• Creator email / DM outreach for PR gifting (nano, micro, and mid creators)
• Manage relationships with existing and new creators
• Put together creator campaign (creative) briefs (align with SEO and Social for products need pushing)
• Identify and reach out to new creators
• Manage the Creator Landing Page (+ forms)
• Onboard 30-50 new creators per month
• Collaborate with 120-150 creators per month (on rotation)
• Support with reporting and analysis
• Bring in creators to doin store shopping experience content
• Manage PR gifting logistics, from creating discount codes, tracking, to organising returns and exchanges, and refunds (with CS)
• Acknowledge and engage with creator content about our brand
• Organise creator UGC assets for content repurpose (for social and blog)
• Organise and manage the creator database
• Identify growth opportunities within the creator space
• Stay on top of the latest creator marketing trends

You'll love this role if:

• You are ultra organised and able to multi task
• You are a people person and are happy engaging with new people frequently
• You are data driven and let the results speak for themself

We're looking for someone with

• Two years plus experience in influencer marketing, ideally in fashion, beauty or lifestyle
• Social media and PR skills
• Data driven with knowledge of GA4 a plus
• Experienced using influencer marketing tools

We will give you

• A starting salary of approximately £30,000 per annum ( we are happy to discuss this more at first stage)
• 24 days holiday increasing with service
• Private medical insurance
• Generous clothing allowance
• Hybrid working 2/3 days a week collaborating in our London Bridge office
• Epic social events

Our people reflect the diversity of our customers

The Saint and Sofia team is women-led and highly diverse. We recognise that diversity makes us a stronger business. We support a culture where people can be themselves and encourage applications from people of all backgrounds, different ethnicities, races, and religions.

We believe in Creativity, Sustainability, Quality and Fairness. These are our values and to us they're more than just words, they are the pillars of our success and every day it's our people and the work they do that bring them to life. Our style of leadership is distributive and works using an approach that delegates, engages, develops, manages and motivates people to perform through every team in the company.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail

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