Influencer Campaign Manager

fanvue; United Kingdom; On-site; GBP 40,000 - 60,000; Full time

Job summary

Fanvue, the fastest-growing creator monetisation platform, is seeking an Influencer Campaign Manager to lead scalable and ROI-focused influencer campaigns. The role encompasses managing the full campaign funnel from creator recruitment to performance tracking, optimising for conversions, and fostering a culture of testing and iteration.

Benefits

Unlimited holiday

Flexible hours

Budget for growth and wellbeing

Qualifications

• 3+ years in influencer marketing.
• Proven track record of scaling creator campaigns.
• Deep knowledge of tracking tools and analytics platforms.

Responsibilities

• Launch, track, and scale influencer campaigns focused on ROI.
• Identify, recruit, and onboard high-performing creators.
• Build and manage tracking links and dashboards.

Skills

Influencer marketing

Campaign optimization

Data analysis

Project management

Communication

Job description

Direct message the job poster from fanvue

Fanvue is the fastest-growing creator monetisation platform in the creator economy. We are the leading AI-powered creator-first platform, designed to empower creators worldwide to directly monetise their audience. We’re on a mission to redefine the creator economy by empowering creators to connect, share, and earn more efficiently.

We're looking for an Influencer Campaign Manager to lead scalable, ROI-focused creator campaigns. This role isn't about vanity metrics - it's about driving conversions and measurable growth through high-performing influencer partnerships & campaigns.

You’ll own the full funnel: from outreach and onboarding to tracking performance, optimizing creative angles, scaling what works, and trialing new things. You’ll build repeatable systems, test relentlessly, and automate wherever possible - always with a growth mindset.

What You'll Do:

Campaign Performance & Optimisation

• Launch, track, and scale influencer campaigns with a focus on ROI, CAC, and conversions
• Continuously test new messaging angles, creatives, offers, and formats to boost performance
• Set and hit performance KPIs for reach, engagement, click-through, and acquisition
• Rapidly iterate based on data

Creator Management & Recruitment

• Identify, recruit, and onboard high-performing creators (across all tiers)
• Manage ongoing relationships with influencers, ensuring clarity on goals and incentives
• Oversee contracts, briefs, payment structures, and incentive programs
• Develop clear, conversion-driven briefs optimized for creator style
• Approve and schedule content to align with campaign launch windows
• Ensure all deliverables go live on time with correct tracking in place

Data, Tracking & Reporting

• Set up and manage tracking links, promo codes, UTMs, and dashboards
• Monitor performance daily - clicks, conversions, spend, ROI, LTV
• Build performance reports with insights, wins, and clear next steps

Systems, Scaling & Automation

• Build scalable frameworks to manage hundreds of creators at once
• Automate repetitive tasks with tools like Zapier, Airtable, Notion, etc
• Document processes and optimise for speed, accuracy, and scale
• Launch and refine ambassador, UGC, and creator-led growth loops
• Test new platforms, formats (short-form video, livestreams, shoppable content), and geo-expansion
• Bring ideas to the table weekly for driving cheaper, faster, and more effective acquisition

Who You Are:

• 3+ years in influencer marketing
• Proven track record of scaling creator campaigns that actually convert
• Deep knowledge of tracking tools, analytics platforms, and campaign ROI
• Obsessed with testing, optimizing, scaling, and reporting
• Fluent in creator platforms (Instagram, TikTok, YouTube) and trends
• Excellent communication and project management skills

You’ll Thrive If:

• You love moving fast, testing constantly, and learning from the data
• You take ownership and figure things out without waiting or hand-holding
• You think in systems and enjoy building processes that scale

You’ll Struggle If:

• You prefer strict processes over flexibility and iteration
• You need to be told exactly what to do each day
• You get flustered when things move fast or plans change
• You resist using data to guide decisions or don’t enjoy diving into performance metrics

Why Join Fanvue?

• Work with a talented, mission-driven team dedicated to empowering creators worldwide
• A culture that values innovation, excellence, ownership, transparency, and speed
• Accelerated growth opportunities
• Unlimited holiday
• Flexible hours, according to the times you perform best
• Budget for growth and wellbeing

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development and Technology, Information and Media

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