Indirect Food Sales Representative - Nationwide

Sure Call Recruitment & AFE Recruitment; Manchester; On-site; GBP 32,000 - 40,000; Full time

Benefits offered by this job

Company vehicle

Job summary

Sure Call Recruitment & AFE Recruitment seeks a Foodservice Indirect Sales Representative to manage a nationwide network of resellers, distributors, and B2B clients. This fully remote, full-time role focuses on relationship building, strategic negotiation, and proactive outreach to expand market presence.

Ideal candidates will have proven B2B/indirect sales experience in foodservice, strong negotiation and communication skills in English, and the ability to travel for partner meetings.

Qualifications

• Proven experience in B2B sales or indirect sales roles, preferably within foodservice, food wholesale, catering or hospitality.
• Strong negotiation skills with a track record of closing deals effectively.
• Excellent communication skills in English, both verbal and written.
• Valid driving license with the ability to travel regularly to meet with partners and clients - no more than 3 points or endorsements.
• Knowledge of foodservice, food wholesale, catering or hospitality is highly desirable.
• Exceptional time management and organizational skills to handle multiple accounts efficiently.
• Ability to work independently while maintaining a proactive approach to business development.

Responsibilities

• Develop and nurture relationships with external partners, including resellers and distributors, to maximize sales opportunities
• Identify new B2B sales prospects through targeted outreach and market research
• Negotiate terms, pricing, and contracts with partners to ensure mutually beneficial agreements
• Provide exceptional customer service by addressing partner inquiries promptly and professionally
• Collaborate with internal teams to ensure partner needs are met and sales targets are achieved
• Maintain accurate records of sales activities, negotiations, and partner communications using CRM tools
• Drive product awareness and promote new offerings through strategic engagement initiatives

Skills

B2B sales

Indirect sales

Negotiation skills

Communication skills

Time management

Independent worker

Travel willingness

Job description

Job Title - INDIRECT SALES REPRESENTATIVE - FOOD

Location - Nationwide

Salary - £36,000 per annum plus company vehicle and commission after 3 months' probation

Role - Fully remote, full-time & permanent after 3 months' probation period

A leading continental foods supplier is currently recruiting for experienced Foodservice Indirect Sales Representatives to join its dynamic sales team. In this role, you will be the vital link between the company and a network of external partners, including resellers, distributors, and B2B clients. Your mission is to drive growth through effective relationship management, strategic negotiation, and proactive outreach. This position offers an exciting opportunity to expand our market presence by leveraging your excellent communication skills and sales expertise. You will play a key role in fostering long-term partnerships that contribute to our overall success.

Responsibilities

• Develop and nurture relationships with external partners, including resellers and distributors, to maximize sales opportunities
• Identify new B2B sales prospects through targeted outreach and market research
• Negotiate terms, pricing, and contracts with partners to ensure mutually beneficial agreements
• Provide exceptional customer service by addressing partner inquiries promptly and professionally
• Collaborate with internal teams to ensure partner needs are met and sales targets are achieved
• Maintain accurate records of sales activities, negotiations, and partner communications using CRM tools
• Drive product awareness and promote new offerings through strategic engagement initiatives

Experience

• Proven experience in B2B sales or indirect sales roles, preferably within foodservice, food wholesale, catering or hospitality
• Strong negotiation skills with a track record of closing deals effectively
• Excellent communication skills in English, both verbal and written
• Valid driving license with the ability to travel regularly to meet with partners and clients - no more than 3 points or endorsements
• Knowledge of foodservice, food wholesale, catering or hospitality is highly desirable
• Exceptional time management and organizational skills to handle multiple accounts efficiently
• Ability to work independently while maintaining a proactive approach to business development