Hybrid Growth Marketing Strategist — Brand Experiences

Craft Agency Ltd.; Manchester; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Hybrid work

Travel budget

Direct access to leadership

Job summary

Craft Agency Ltd. in Manchester is seeking a growth marketing lead to own the growth function for retail, footwear and fashion brands. You will build an engaged audience of decision-makers, run the content engine, create case studies, manage awards, and drive qualified conversations for the team.

The role reports directly to the Managing Director and Founder, with hybrid working, and a committed budget for travel, events, content and tools.

Qualifications

• 3–6 years into agency, brand or B2B marketing, likely a marketing manager or senior executive.
• You write with a point of view, including in someone else’s voice, and you’re drawn to experiential, retail, footwear, fashion and culture.
• Numerate enough to tell a follower from a prospect, define success, and present it honestly to senior leadership.

Responsibilities

• Own growth marketing as a function and drive qualified conversations for the team.
• Run the content engine: campaigns, behind‑the‑scenes narratives, industry commentary.
• Grow the studio brand alongside the Founder, MD and Creative Director and build a case study bank.
• Manage awards entries and event presence; read engagement signals to spot commercial intent.
• Report to the Managing Director and collaborate with client services with no layers.
• Be measured on marketing qualified leads created, quality and volume.

Skills

Growth marketing

Content strategy

B2B marketing

Brand awareness

Job description

Craft Agency Ltd. in Manchester is seeking a growth marketing lead to own the growth function for retail, footwear and fashion brands. You will build an engaged audience of decision-makers, run the content engine, create case studies, manage awards, and drive qualified conversations for the team.

The role reports directly to the Managing Director and Founder, with hybrid working, and a committed budget for travel, events, content and tools.