HubSpot CRM & Email Marketing Lead — Retention

Steadman Hub; Shrewsbury; Presencial; GBP 42.000 - 64.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Onsite parking

Descripción de la vacante

A growing digital marketing firm in Shrewsbury is looking for a HubSpot Digital Marketing Manager to oversee the customer journey and enhance post-acquisition performance. This mid-senior level position focuses on CRM, marketing automation, and data-driven strategies to turn traffic into repeat customers. Key responsibilities include managing email campaigns, analyzing customer behavior data, and leading digital projects. The ideal candidate will have proven experience in digital marketing and familiarity with HubSpot or similar platforms.

Formación

• Proven digital marketing experience with a strong focus on CRM, automation, email and e-commerce.
• Hands-on experience with HubSpot or a comparable CRM platform.
• Highly data-driven, with confidence tracking KPIs and translating insight into action.
• Strong organizational and communication skills, comfortable working in a hands-on SME environment.

Responsabilidades

• Own CRM and marketing automation activity, including customer segmentation, lifecycle journeys and retention campaigns.
• Plan, execute and optimise email marketing campaigns, reporting on performance and driving continual improvement.
• Analyse website and customer behaviour data to improve conversion, engagement and loyalty.
• Manage digital projects and agency relationships (PPC, SEO, web), ensuring alignment with wider marketing goals.

Conocimientos

Digital marketing experience

CRM expertise

Email marketing skills

Data-driven analysis

Strong organizational skills

Communication skills

Herramientas

HubSpot

CRM platforms

Descripción del empleo

A growing digital marketing firm in Shrewsbury is looking for a HubSpot Digital Marketing Manager to oversee the customer journey and enhance post-acquisition performance. This mid-senior level position focuses on CRM, marketing automation, and data-driven strategies to turn traffic into repeat customers. Key responsibilities include managing email campaigns, analyzing customer behavior data, and leading digital projects. The ideal candidate will have proven experience in digital marketing and familiarity with HubSpot or similar platforms.