Head of Wines & Spirits

Carlsberg Group; United Kingdom; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading beverage supplier in the UK is seeking a Head of Wine & Spirits to develop sales strategies and lead a team. The ideal candidate has senior sales experience, strong negotiation skills, and excellent communication abilities. This role offers benefits including a company bonus scheme and private medical options. Apply now to join a dynamic team driving innovation in the beverage industry.

Benefits

Monthly product allowance

Private Medical options

Life Assurance

Company bonus scheme

Access to 24/7 GP services

Enhanced pension contribution

Access to high street discounts

Qualifications

• Full UK driving licence.
• Experience in managing and leading a team.
• Confidence in presenting at board level.

Responsibilities

• Develop the Wine, Spirits & Soft Drinks sales growth strategy.
• Lead the team, inspiring through vision and values.
• Ensure collaboration with key stakeholders for delivery.
• Drive continuous improvement and embrace change.

Skills

Senior sales level experience

Strong negotiation skills

Excellent verbal and written communication skills

High level of numerical skills

Education

Level 3 WSET or working towards

Job description

Overview

Job Title: Head of Wine & Spirits

Location: Field Based – Travel expected to customers, sites and offices

Posting Date: 19 Sept 2025

Carlsberg Britvic is the largest multi-beverage supplier in the UK and is home to some of the most iconic and popular beers & soft drinks, including Carlsberg Danish Pilsner, 1664, Poretti and Brooklyn to ale favourites such as Hobgoblin and Wainwright. For soft drinks, Carlsberg Britvic’s brands include J2O, Robinsons, Tango and London Essence along with the licence rights to the Pepsi portfolio in the UK including Pepsi MAX, 7UP, Lipton Iced Tea and Rockstar Energy.

With a strong national footprint, the Carlsberg Britvic business includes 6 production facilities and 16 logistics depot’s servicing customers up and down the UK. As these two historical businesses have come together, the one common goal remains, and that is ensuring our people succeed.

About the role:

Leading a team of 8 Regional Wine & Spirits Managers, you will be responsible for working closely with internal stakeholders, ensuring the delivery of the Free Trade, Wholesale National and Hospitality Accounts as well as manage our external relationships with key suppliers and customers.

If you are interested in joining our journey, we are now recruiting for a Head of Wine & Spirits. Reporting to the Director of Third Party Brands, this role will play a key part of our success journey, and you will have the opportunity to be involved in the following:

Role Responsibilities

• Develop the Wine, Spirits & Soft Drinks sales growth strategy, driving the category and commercial plans forward.
• To lead from the front, inspiring your team through your vision, discipline, behaviours and values – facilitating innovation and challenge within the team, and cross functionally.
• To work at a strategic level across all channels, ensuring collaboration with key stakeholders to ensure delivery.
• Ensure cross functional collaboration across the National On Trade and Hospitality teams to develop Wines, Spirits & Soft Drinks for the On Trade and Hospitality customers.
• Continuously striving for improvement and be a proactive leader of change – embracing development and encouraging positive outcomes through transformation.
• Implements, monitors and reviews the sales strategy to ensure it delivers on volume and within budget for Free Trade, Wholesale and Nationals.

Experience and Key Attributes

• Full UK driving licence.
• Senior sales level experience with knowledge in managing and leading a team.
• Level 3 WSET or working towards is desired.
• Excellent verbal and written communication skills.
• Strong negotiation skills with a flair for managing stakeholder relationships.
• High level of numerical skills, with experience working within budgets.
• Confidence in expressing, professionally presenting at board level.

Benefits

• Monthly product allowance – alcoholic & non-alcoholic options available
• Private Medical options
• Life Assurance
• Company bonus scheme
• Access to 24/7 GP services
• Enhanced pension contribution
• Access to a range of high street discounts

This is an exciting time to join our newly formed business – with their incredible individual histories, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.

Interested in finding out more? Apply today and a member of the recruitment team will be in touch!

Application Process:

We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible. We look forward to receiving your application.