Head of Social Media – UK (London)

Vilgain; United Kingdom; On-site; GBP 35,000 - 50,000; Full time

Job summary

A global quality food brand based in London is searching for a Social Media Manager to lead their organic content strategy, primarily on Instagram. The ideal candidate will have proven social media experience, a passion for quality food, and skills in content creation and community engagement. Join a fast-growing company with the freedom to innovate and make an immediate impact.

Benefits

Discount on full product range

Early access to new launches

Learning budget

Company events

Team gatherings

Qualifications

• Proven experience in managing social media accounts.
• Track record of growing engagement and communities.
• Strong brand sense and visual storytelling skills.

Responsibilities

• Own our organic social media presence with a focus on Instagram.
• Build and execute a strategy to grow reach and engagement globally.
• Create and oversee content including visuals and copy.

Skills

Social media management

Content creation

Community engagement

Visual storytelling

Brand strategy

Excellent English

Job description

Vilgain is expanding – and we’re looking for someone to lead our social media game on a global level. We need an A-player to take our organic content to the next level – from London to Europe, the US, the Middle East, and Asia. You’ll be part of building a true lovebrand in the quality food space, with Instagram as your main playground, plus other social channels.

What you’ll do

• Own our organic social media presence with a strong focus on Instagram
• Build and execute a strategy that grows organic reach and engagement across global markets (EU, US, Middle East, Asia)
• Create and oversee content – visuals, reels, stories, copy, community engagement
• Work closely with our creative & marketing team at HQ as well as local partners
• Spot trends, formats, and hacks that push our brand forward organically

What we’re looking for

• Proven experience running social media accounts and creating organic content (ideally in food/lifestyle brands)
• Track record of growing engagement and building communities
• Strong brand sense, visual storytelling, and content creation skills
• Genuine passion for quality food, nutrition, and lifestyle – you live what you communicate
• Excellent English (other languages are a plus)
• A-player mindset: driven, ambitious, hungry to grow with the brand

What we offer

• The chance to become the face and driving force behind the social media strategy of a global lovebrand
• Freedom and trust – space to create and push boundaries
• A fast-growing company where your work makes an immediate impact
• HQ support from Czechia + the option to be in the heart of the action in London
• Perks: discount on our full product range, early access to test new launches, learning budget, company events & team gatherings

As part of our hiring process, we also use Erika, our AI assistant. She may send candidates a text message, schedule a call, or conduct part of the prescreening interview. These calls may be automatically transcribed into text solely for the purpose of evaluating the candidate’s suitability for the role. Transcripts are accessible only to our recruitment team and are retained only for the duration of the hiring process.