Head of Social & Influencer Marketing

JR United Kingdom; Gloucester; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading global advertising agency seeks a Head of Social & Influencer Marketing to drive growth and innovation. This strategic leadership role demands experience in managing social media and influencer strategies while delivering impactful campaigns for notable brands. Ideal candidates will possess strong commercial acumen and a proven ability to inspire high-performing teams.

Qualifications

• Deep expertise across social media, content strategy, and influencer marketing.
• Experience leading multi-sector accounts with successful campaigns.
• Strong understanding of social insights and analytics.

Responsibilities

• Lead the agency's social, influencer, and content practice.
• Oversee development of best-in-class campaigns across various channels.
• Mentor and develop a multidisciplinary team for high performance.

Skills

Leadership

Social Media Strategy

Influencer Marketing

Content Strategy

Commercial Acumen

Client Leadership

Digital Innovation

Job description

Social network you want to login/join with:

Head of Social & Influencer Marketing, gloucester

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Client:

Digital Gurus

Location:

gloucester, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

We’ve partnered with a Global Advertising Agency to support them in hiring a talented and commercially-minded Head of Social and Influencer Marketing and lead the future of this growing team.

This is a rare opportunity to join an award-winning agency network, well-known for its high-profile client work, bold creative, and commitment to pushing boundaries across digital and social.

This is a strategic, client-facing leadership role, ideal for someone who thrives in fast-paced environments and knows how to build, grow and inspire high-performing teams. You’ll take ownership of the agency’s social media, content, and influencer marketing output—working across a broad portfolio of well-loved consumer and B2B brands.

This role offers significant scope, visibility and impact. You’ll be instrumental in shaping the agency’s future-facing social offer while helping clients stay at the forefront of culture, conversation, and digital innovation.

The Role

• Lead the agency’s social, influencer, and content practice across London, driving its growth and strategic direction.
• Oversee and shape the development of best-in-class campaigns across organic, paid and influencer channels.
• Act as a senior point of contact for key clients—offering strategic counsel, insight and creative leadership.
• Partner with creative, strategy and data teams to develop work that delivers against both brand and commercial goals.
• Play a lead role in new business pitches and RFI responses—owning the social/content perspective.
• Line-manage, mentor and develop a multidisciplinary team, fostering a collaborative and high-performance culture.
• Stay ahead of emerging trends, platforms, tools and best practices to ensure clients remain first-movers.

What We’re Looking For

• A strategic and creative leader with deep expertise across social media, content strategy, influencer marketing and paid social.
• Proven experience leading multi-sector accounts and delivering successful campaigns at scale.
• Strong commercial acumen with a track record of contributing to business growth and winning new work.
• Excellent client leadership skills—you know how to build trust and become a true strategic partner.
• A natural team leader and mentor, confident managing and developing talent across all levels.
• Strong understanding of social insights, analytics and measurement—comfortable translating performance into action.
• Passion for digital innovation, culture, and creativity.

This role is suited to someone who’s ready to lead from the front—bringing together insight, creative ambition, and commercial thinking to shape where the agency goes next in the social space.

If you're looking for a leadership role with influence, visibility, and genuine creative opportunity—get in touch to discuss the role in confidence.