Head of Sales

Lime Talent; London; On-site; GBP 60,000 - 90,000; Full time

Job summary

A purpose-led consumer health brand is seeking a Head of Sales to scale its UK presence in retail and foodservice. The role involves driving distribution, establishing strong retail relationships, and executing sales plans aligned with marketing strategies. Ideal candidates will have a passion for health and wellness, alongside proven sales success in premium food and beverage.

Qualifications

• Proven track record in premium food & beverage sales.
• Experience working with UK premium retailers and foodservice sector.
• Strong industry contacts for new business opportunities.

Responsibilities

• Drive distribution within grocery, high street, and online accounts.
• Develop and maintain strong relationships with premium retailers.
• Support marketing activations and optimize listings based on performance data.

Skills

Communication

Negotiation

Business Development

Job description

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A purpose-led consumer health brand focused on health and wellness is looking to scale its impact. With a strong emphasis on learning, this business not only offers healthy snacking products but also education on everyday health. The company is on a mission to drive meaningful behaviour change in the wellness space, with a focus on long-term public health outcomes.

The Role:

They are looking for a commercially minded and energetic Head of Sales to lead and scale its UK retail and out-of-home presence. This is a pivotal role for an ambitious sales leader ready to drive strategic growth and deepen retail expansion across key channels.

Key Responsibilities

• Drive distribution within grocery, high street and online accounts
• Leverage industry contacts and actively generate new business opportunities.
• Develop and maintain strong relationships with premium retailers to ensure in-store success.
• Work collaboratively to execute a UK sales plan aligned with brand positioning and marketing strategy.
• Gather data on retailer performance and sales trends to optimize listings and drive growth.
• Support marketing activations such as sampling, food fairs, PR campaigns, and in-store events.
• Ensure seamless communication between the company and distributor partners for stock flow, forecasting, and promotions.

Key Attributes:

• Passion for health and wellness!
• A well-networked salesperson with a proven track record in premium food & beverage sales.
• Experience working with UK premium retailers, independent stores, and the foodservice sector.
• Strong industry contacts and ability to drive new business development.
• Excellent communication and negotiation skills, with confidence in pitching and presenting.
• A self-starter with an entrepreneurial mindset who thrives in a fast-paced environment.