Head of Publicity

Live Nation Entertainment; London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Live Nation UK is seeking a Head of Publicity to enhance visibility across touring and festivals while driving ticket sales. The ideal candidate will lead a team, strategize publicity campaigns, and nurture key media relationships, with a passion for live music and culture.

Benefits

Employee benefits including tickets to shows and festivals

On-site gym equipment and fitness classes

Complimentary coffee bar

Regular staff events and open mic nights

Qualifications

• Substantial experience in music, live events, or entertainment publicity.
• Proven track record of leading successful, high-profile campaigns.
• Strong people manager with the ability to inspire a high-performing team.

Responsibilities

• Lead and manage a team of four publicists.
• Develop and oversee strategic publicity campaigns.
• Build relationships with media across various platforms.

Skills

Team Leadership

Public Relations

Media Relations

Communication

Cultural Fluency

Job description

Job Summary:

Company: Live Nation

Department: Marketing

Location: Farringdon, London

Reports to: SVP Marketing

Working Hours: Full time

Job Type: Permanent

Role Description

Live Nation UK is seeking a dynamic and culturally fluent Head of Publicity to lead our publicity efforts across touring, festivals, and select corporate communications. This is a high-profile role that requires exceptional media instincts, strong industry relationships, and a deep understanding of music culture. You will manage a team of four publicists, guiding campaign strategy and execution with a sharp focus on driving ticket sales, visibility, and cultural relevance.

What we can offer you

Live Nation offers impressive employee benefits including tickets to shows and festivals. The Farmiloe Building in Farringdon, London is a beautiful office to work in. Staff can enjoy use of arcade games in the basement games room, onsite gym equipment plus fitness and meditation classes. In addition to this, the office has a fully stocked complimentary coffee bar with barista to serve you your favourite coffee as you walk into the office and offers heavily subsidised lunch options. We hold regular staff events in our atrium stage space including hosting speakers and open mic nights to showcase Live Nation employee talent.

Who you are

Competencies / Skills / Knowledge / Experience

• Substantial experience in music, live events, or entertainment publicity with team leadership experience
• Proven track record of leading successful, high-profile campaigns that drive tangible commercial outcomes
• Deep UK media network across key verticals with proven placement and storytelling success
• Strong people manager with the ability to inspire, coach, and lead a high-performing team
• Excellent writing and communication skills, including messaging, press materials, and executive comms
• Experience collaborating cross-functionally with marketing, ticketing, artist teams, and corporate stakeholders

Behaviours

The following attributes determine how the role will be carried out and are required to be a success

• Deep cultural awareness and sensitivity, with an instinct for public sentiment and media trends
• A natural leader with strategic vision and creative energy
• Commercially minded with an ability to connect media activity directly to sales and audience growth
• Calm under pressure and confident in a fast-paced, high-profile environment
• Culturally connected and passionate about live music and entertainment

What the role includes

• Lead and manage a team of four publicists, setting the overall publicity strategy across Live Nation UK’s touring and festival portfolio
• Ensure all campaigns are aligned with the goal of driving awareness, engagement, and ticket sales
• Develop strategic, creative publicity campaigns for a diverse range of events—from grassroots gigs to major stadium tours and festivals
• Build and maintain strong relationships with UK media across music, entertainment, lifestyle, national, and digital platforms
• Oversee external PR agencies and freelance partners, ensuring campaign cohesion and measurable results
• Collaborate closely with marketing, ticketing, digital, label and artist teams to ensure press activity supports wider sales and campaign milestones
• Provide strategic counsel and media support to artists, festival leads, and senior internal stakeholders
• Monitor campaign performance and coverage, linking PR outcomes to ticketing and commercial metrics
• Create and manage events including launch announcements, media trips, pop ups and other ‘moments’ to achieve campaign objectives
• Lead light-touch corporate and internal communications including exec positioning, internal announcements, and reputation management
• Foster a team culture of creativity, accountability, and cultural fluency
• Develop and manage Live Nation UK’s influencer strategy, building a network of culturally relevant creators to amplify campaigns across tours and festivals
• Identify, engage, and maintain relationships with influencers who align with the brand, ensuring partnerships drive engagement and ticket sales
• Collaborate with internal teams to integrate influencer activity into wider publicity and marketing campaigns, tracking performance and ROI

Equal Opportunities

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.

The Company

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visitwww.livenationentertainment.com

APPLICATION DEADLINE: Wednesday 2nd July 2025. We reserve the right to close applications at any time so encourage early application where possible.

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