Head of Product Analytics & Personalisation

Remote Worker LTD.; Greater London; Hybrid; GBP 100,000 - 140,000; Full time

Benefits offered by this job

Hybrid working 40%

Competitive compensation package

Pension plan

Health coverage

Sharesave scheme

25 days annual leave + holidays

Job summary

Experian is seeking a commercially minded analytics leader to head Product Analytics, shaping data-driven digital experiences across our direct-to-consumer products in London. You will own the Product Analytics strategy, roadmap and delivery, building predictive models and implementing experimentation to optimise customer journeys, engagement and retention.

Lead a high-performing team, partner with Product, Design and Engineering, and embed customer insight throughout the product lifecycle to

Qualifications

• Proven experience leading Product/Digital Analytics teams.
• Strong collaboration with Product leadership to influence strategy and roadmap.
• Experience building predictive models and analytics such as Next Best Action, propensity models or recommendations.

Responsibilities

• Own the Product Analytics roadmap aligned to product strategy and commercial objectives.
• Partner with Product Managers, Designers and Engineers to embed analytics across the lifecycle.
• Lead customer journey analytics across web and app, identifying trends and opportunities to improve engagement and retention.
• Develop predictive models and analytical solutions powering personalised experiences.
• Influence product strategy through customer insight and commercial evaluation.
• Support launches with analysis, measurement frameworks and post-launch evaluation.
• Champion experimentation and AI-driven approaches to improve customer value.

Skills

Product Analytics leadership

Digital Analytics

SQL

A/B testing

Predictive modelling

Behavioural analytics

Commercial acumen

Job description

Experian is seeking a commercially minded analytics leader to head Product Analytics, shaping data-driven digital experiences across our direct-to-consumer products in London. You will own the Product Analytics strategy, roadmap and delivery, building predictive models and implementing experimentation to optimise customer journeys, engagement and retention.

Lead a high-performing team, partner with Product, Design and Engineering, and embed customer insight throughout the product lifecycle to