Head Of Marketing in Bridgend

Flotek; Bridgend; On-site; GBP 42,000 - 48,000; Full time

Job summary

A leading technology company in the UK is seeking a Head Of Marketing to drive brand awareness and customer engagement. This pivotal role involves developing strategic marketing initiatives, managing campaigns across multiple channels, and fostering a high-performing team. The ideal candidate will possess strong leadership skills and a passion for data-driven marketing, ensuring a robust market presence across the UK.

Benefits

25 days annual leave plus bank holidays

Quarterly performance bonus

Equity participation in Senior EMI Equity Share Scheme

Access to the Perks at Work scheme

Additional employee benefits package

Opportunities for professional development

Qualifications

• Experience in managing marketing teams and strategies.
• Expertise in lead generation and brand development.
• Strong communication and stakeholder management skills.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Lead and inspire a high-performing marketing team.
• Oversee multi-channel marketing campaigns across various platforms.

Skills

Leadership

Digital Marketing

Analytical Thinking

Communication

Education

Proven experience in a senior marketing role

Experience within the Managed IT, Cyber Security, or Communications sectors

Job description

Job Title: Head Of Marketing

Location: Bridgend, South Wales with travel required across UK

Salary: 42,000 - 48,000 per annum + 6000 Bonus

Job Type: Full time, Permanent

Working Hours: Monday to Friday - 9.00am to 5.30pm (Flexible Hours within 8am - 6pm)

About Flotek Group:

Flotek Group is one of the fastest growing Tech Companies in the UK, providing Managed IT, Cyber Security, and Communications solutions to small & medium businesses.

With sales and support locations across the country, our ambitious growth is driven by our core values and fundamental principles. We deliver every product and service with expertise, passion, and heart.

About the Role:

We are seeking a strategic, creative, and data-driven Head of Marketing to lead our marketing function and drive brand awareness, lead generation, and customer engagement across all channels. This role is pivotal in supporting our ambitious growth plans by aligning marketing strategies with business objectives and ensuring a strong market presence across the UK.

Key Responsibilities:

• Marketing Strategy & Planning: Develop and implement a comprehensive marketing strategy that supports business growth, enhances brand visibility, and drives lead generation across Managed IT, Cyber Security, and Communications sectors.
• Team Leadership: Build, lead, and inspire a high-performing marketing team, fostering a culture of creativity, accountability, and continuous improvement.
• Campaign Management: Oversee the planning, execution, and performance of multi-channel marketing campaigns, including digital, content, email, social media, and events.
• Brand Management: Ensure consistent brand messaging and visual identity across all touchpoints, strengthening Flotek's position as a trusted technology partner.
• Digital Marketing & Analytics: Leverage SEO, PPC, CRM, and marketing automation tools to drive traffic and conversions. Oversee outsourced digital marketing teams and monitor KPIs and ROI to optimise performance.
• Content & Communications: Develop compelling content strategies that resonate with target audiences and support sales enablement, including case studies, blogs, whitepapers, and video.
• Market Intelligence: Conduct market research and competitor analysis to identify trends, opportunities, and threats, informing strategic decisions.
• Sales Alignment: Collaborate closely with the Sales Director and both the New Business and Account Management teams to align marketing efforts with sales goals and drive growth in both new and existing business.
• Event & PR Management: Plan and manage industry events, including Flotek's own webinars, demo days, and supplier-led events. Oversee PR initiatives to boost brand exposure and thought leadership.
• Marketing Vendor Management: Manage relationships with marketing vendors and suppliers, ensuring effective use of marketing allowances and co-branded opportunities.
• Budget Management: Manage the marketing budget effectively, ensuring maximum return on investment.

About you:

Qualifications:

• Proven experience in a senior marketing role, ideally within the Managed IT, Cyber Security, or Communications sectors.
• Strong leadership and team management capabilities.
• Expertise in digital marketing, lead generation, and brand development.
• Excellent communication, storytelling, and stakeholder management skills.
• Analytical mindset with a passion for data-driven decision-making.
• Ability to thrive in a fast-paced, high-growth environment.

Renumeration and Benefits:

• Salary: 42,000 - 48,000 per annum (dependent on experience)
• Bonus: Quarterly performance bonus of up to 6,000 per year (after initial 6 months probation)
• Equity: Senior EMI Equity Share Scheme participation
• Holiday: 25 days annual leave plus bank holidays
• Access to the Perks at Work scheme
• Additional employee benefits package
• Opportunities for professional development and career progression

Due to the nature of the role the company will not be able to offer sponsorship or relocation assistance so candidates must already reside in the UK.

Please click on the APPLY button to send your CV and Cover Letter for this role.

Candidates with the experience or relevant job titles of: Marketing Manager, Senior Marketing Executive, Marketing Campaign Manager, Marketing Supervisor, Senior Marketing Coordinator, Digital Marketing, Social Media Marketing, Marketing Strategy Manager, Group Marketing Manager, Head of Marketing may also be considered for this role.