Head of Marketing

Head of Marketing
Chirk, Wrexham
Full-time

Our client is a global leader in the production of wood-based panels, delivering innovative solutions that enhance living spaces and commercial environments. As they continue to expand, they are looking for a dynamic and results-driven Head of Marketing to join the team.

This pivotal role will focus on driving the growth and promotion of the whole range, with a particular focus on Design, working closely with the distribution network to support and enable pull-through sales.

Main Duties and Responsibilities

• Strategic Marketing Leadership, developing and leading the marketing strategy, in line with the overall business goals.
• Brand Management and Positioning, supporting the central marketing team in the development and maintenance of the Company's brand.
• Market Research and Analysis, analysing and providing in-depth knowledge on trends, customer needs and competition.
• Lead Generation and Demand Generation.
• Digital and Traditional Marketing Management, supporting trade fairs and the Design Center with materials and resources.
• Team Leadership, providing leadership to a small team, giving structure and direction with the opportunity for career development.
• Stakeholder Engagement, engaging with internal teams as well as customers and partners in developing the Kronospan brand.
• Budget and Resource Management, providing reports and ROI on campaigns and strategies.

Requirements

• In-depth knowledge of the Furniture or Flooring markets.
• Proven experience of building a successful commercial brand and driving sales through marketing initiatives.
• 3+ years of leading a marketing team for a global brand.
• Excellent presentation, communication and leadership skills.
• Ability to track and work within a budget.
• Utilise good negotiation skills with suppliers.
• Core Microsoft office skills, including Excel, Word and Powerpoint.

The Offer
Our client offers a collaborative and dynamic work environment, with opportunities for growth and professional development. As part of the team, you’ll be at the forefront of exciting projects and have the opportunity to work with a diverse group of industry professionals across various sectors.

They offer a highly competitive package with salary and bonus.