Head of Marketing

Ride Shotgun is a bit different. Not only are we one of the fastest growing strategic brand, activation and production agencies in the UK but we think big, go big creatively and deliver big in production to deliver fully joined-up brand journeys for clients of all shapes and sizes.

Are you a visionary marketing leader ready to elevate an ambitious creative agency? We’re looking for a dynamic Head of Marketing to shape and execute a bold marketing strategy that enhances our
brand profile, drives inbound leads, and positions us as a leader in the creative industry.

As our Head of Marketing, you will take ownership of our global marketing strategy, aligning it with business growth objectives. This is a leadership role requiring both strategic oversight and hands-on execution. You will be responsible for setting the direction, driving lead generation, and ensuring our brand remains top-of-mind for prospective clients.

What you’ll do?

Strategic Leadership & Growth

• Develop and implement a comprehensive marketing strategy, ensuring alignment with business goals.
• Lead the creation and ongoing refinement of marketing plans, balancing high-level vision with execution.
• Define and monitor marketing KPIs, using data-driven insights to optimise performance.
• Collaborate with agency leadership and senior management to enhance brand positioning and thought leadership.
• Oversee acquisition marketing, ensuring seamless brand integration and effective PR launches.

Team Leadership & Cross-Department Collaboration

• Build, mentor, and manage a growing marketing team across the UK and US, fostering a culture of innovation and high performance.
• Work cross-functionally with sales, creative, and leadership teams to ensure a unified approach to growth.
• Lead key internal marketing communications, including board reports, stakeholder updates, and town hall presentations.

Lead Generation & Performance Marketing

• Drive inbound lead generation through digital campaigns, content marketing, and targeted outreach.
• Oversee paid media and organic growth strategies across LinkedIn, Google Ads, and other platforms.
• Manage CRM and email marketing automation to nurture leads and optimise conversion.

Brand & Content Strategy

• Oversee thought leadership, case studies, and strategic content that strengthens our position in the market.
• Lead high-impact campaigns across multiple channels, including social media, PR, and events.
• Ensure brand consistency across all external-facing materials and marketing initiatives.

REQUIRED SKILLS

• Strategic thinker with strong experience in B2B marketing, ideally within a creative, digital, or brand agency.
• Proven expertise in lead generation, content strategy, and brand storytelling.
• Experience leading teams and working cross-functionally with senior stakeholders.
• Strong data-driven mindset, with a track record of optimising marketing performance through analytics.
• Highly adaptable, able to juggle multiple priorities in a fast-paced environment.

LOCATION AND WORKING HOURS

This role is working from our Manchester office, 9am – 5.30pm, Monday to Friday. There is an opportunity for hybrid working.

WHAT DO WE OFFER?

The opportunity to make a real impact and be instrumental in shaping the future of a new, ambitious, and exciting agency. Based in Manchester, you’ll work with some of the world’s best brands and the region’s best talent to produce award winning creative work.

In addition, we offer a competitive salary and additional benefits including:

• 25 days holiday plus bank holidays
• Your birthday off
• Additional holidays through salary sacrifice
• Childcare salary sacrifice
• Company Sick Pay
• Cycle to work scheme
• Tech & Home Scheme
• Pension contribution
• Westfield health cash plan
• Profit share scheme
• Discounts portal with access to thousands of retailers

DOES THIS SOUND GOOD TO YOU?

Applicants should be within commuting distance of the office location. Please apply via our online application portal, attaching your CV and portfolio.

No agencies please.

EQUAL OPPORTUNITIES STATEMENT

Ride Shotgun is committed to promoting equal opportunities in employment. All job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partnership status, pregnancy and maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation (Protected Characteristics).