Head of Marketing

Notpla Limited; London; Hybrid; GBP 65,000 - 90,000; Full time

Job summary

Notpla Limited is seeking a Head of Marketing to lead a dynamic team in scaling sustainable packaging solutions. This senior role involves crafting the marketing strategy to transform Notpla into a household name for natural packaging. The right candidate will lead significant campaigns while fostering a creative culture in a fast-paced environment.

Benefits

EMI Share Options

Zero-carbon pension scheme

Discounts with local businesses

Subsidised social activities

Qualifications

• Senior marketing leader with proven success in B2B, brand, or product marketing roles.
• Experienced in ingredient branding, licensing, or co-branded models.
• Strategic thinker with ability to execute plans and manage teams.

Responsibilities

• Own and evolve Notpla’s marketing strategy.
• Shape brand awareness through campaigns, media, and events.
• Lead, support, and grow the internal marketing and creative team.

Skills

B2B Marketing

Brand Marketing

Product Marketing

Cross-Functional Collaboration

Analytical Skills

Creative Execution

Job description

The Role

At Notpla we’re at the leading edge of sustainable innovation, creating natural alternatives to single-use plastic packaging that’s carefully engineered to create a healthier planet. Founded on the belief that nature knows best, we’re an innovative, ideas and action-oriented scale-up who develop and manufacture uncompromisingly natural packaging solutions from seaweed and plants.

As the Head of Marketing, you’ll be leading a creative, commercially-focussed marketing team and be expected to dive straight in, owning the creation and delivery of Notpla’s marketing plan across all of our key channels; both online and off. This role will suit someone coming from a senior marketing or head of role, who is looking to expand their experience in a Scale-up environment.

This is an exciting time to join Notpla, right on the brink of a record-breaking year for revenue and on-track for major growth in the next 18-24 months. Bolstering confidence in our financial performance, we have just secured a Series A+ fundraise for £20million, enabling us to scale our growth and environmental impact faster than ever.

Our marketing team sits within our revenue function, working closely with the sales, business development and finance teams. The Head of Marketing will hold a key role in the creation and execution of our marketing strategy, working closely with our CRO, Head of Sales and the CEO’s. You will be responsible for leading the transformation of our award-winning sustainable packaging business into a category-defining ingredient brand.

As Notpla shifts from selling finished products to becoming a category-defining ingredient brand, this role will play a key part in leading that transition. You’ll be responsible for delivering campaigns that support our current packaging range while laying the groundwork for our ingredient brand system – from co-branding toolkits and licensing assets to a distinct brand identity. The aim is to make Notpla the go-to name for natural packaging solutions, in the same way Gore-Tex is trusted for waterproof performance. You’ll work closely with commercial, product, and design teams to turn technical benefits into clear, compelling stories that land with the right partners and audiences.

Led by strong values, all Notpla employees are encouraged to take responsibility for their domain, giving a high level of autonomy. Our aim is to build an inspiring culture that's reflected in our working policies, environment and employees. As Head of Marketing, you’ll lead a team of three a Marketing Manager and two Communications Designers. It’s a creative, ideas-driven team that brings fresh thinking and strong execution. Your role will be to guide, prioritise, and channel that creativity into work that drives impact and supports the wider marketing strategy.

Besides offering exciting roles and a great working environment, Notpla provides competitive compensation including EMI Share Options, a zero-carbon pension scheme, discounts with local businesses, and subsidised social activities. Our office-first hybrid working policy allows you to work in the manner that maximises your productivity, while still creating a vibrant and collegiate work environment. We are a social business with regular clubs and events, and we are proud of how our diverse workplace has created a community that is all pushing towards the common goal of making plastic disappear.

Your profile

This is a senior, hands-on role for a commercially minded marketing leader with a deep understanding of brand, product marketing, and the demands of a scale-up environment. You’ll lead a small but high-performing team across brand, content, and campaigns. You’ll own the marketing strategy and deliver results across awareness, demand generation, partner and sales enablement.

What you’ll do:

• Own and evolve Notpla’s marketing strategy, from positioning and campaigns to measurement and market impact

• Support B2B Food Service sales team, support, specific to the needs and tone of voice of each audience (converters, paper mills, packaging distributors).

• Develop our ingredient brand system: messaging, visual identity, co-branding toolkits, and licensing assets

• Build marketing programmes with partners, from manufacturers to major FMCG brands - tailored to their sectors and sales cycles

• Shape brand awareness through campaigns, media, events, and thought leadership that land with the right audience

• Collaborate with sales and commercial teams to align marketing with procurement cycles, legislation shifts, and go-to-market moments

• Plan and execute marketing activity across key channels, including web, search, social, advertising, trade, outbound and direct

• Manage and grow external creative, PR, performance marketing and production partners to support delivery

• Lead, support, and grow our internal marketing and creative team

• Who you are

• A senior marketing leader with proven success in B2B, brand, or product marketing roles

• Strategic and executional – you’re able to think in positioning frameworks and GTM plans, but equally happy writing a brief or reviewing a page layout

• Experienced in ingredient branding, licensing, or co-branded models, ideally within sustainability, packaging, or FMCG-adjacent industries

• Skilled in cross-functional collaboration, with a strong commercial instinct and an eye for creative work that delivers

• Analytical enough to track performance and prioritise what matters, not just what’s loud

• Clear on the fundamentals of marketing and confident navigating fast-moving scale-up environments.

A confident and natural communicator with strong empathy, proven in managing people and key stakeholder relationships

Salary

£65-90k Including EMI Share Options