Head of Marketing

Grafton Recruitment International; London, City Of London; Hybrid; GBP 200,000 +; Full time

Job description

Head of Marketing for London based Consultancy - hybrid working

Overview:

Our client is a dynamic and entrepreneurial strategy consultancy working with SMEs internationally, based in Central London - this is a hybrid working role.

The Head of Marketing is responsible for the marketing strategy for a growing SME with international reach. You will manage all marketing operations, drive CRM strategy and development planning, be the guardian of the company brand, deliver efficient KPI reporting through dashboard creation, management and recommendations. You will also be responsible for building a database of relevant client prospects and for driving international events.

This is an opportunity to join a dynamic, growing business and contribute to the direction and key strategy decisions for their marketing programme - and could potentially lead to a more senior role internally.

Who would this role suit?

1. A results-driven Marketing professional who is accustomed to utilising data to drive business decisions - comfortable working with numbers, making sense of metrics and processing statistics.
2. A problem solver with creative flair combined with commercial awareness.
3. Advanced communication and interpersonal skills - able to share the marketing vision at all levels.
4. Accustomed to liaising with, managing upwards and working alongside senior stakeholders.

Essential requirements:

1. Proven experience as a Head of Marketing or Senior Marketing Executive or similar role, ideally in a B2B professional services / consultancy business.
2. BSc/BA degree (Marketing or a related field is a plus).
3. Confident writing and proofreading skills for a variety of content needs from promotional, sales enablement, and PR to social media and engaging content.
4. Proficient in digital marketing strategies, including social media (paid and organic), email marketing (using HubSpot), and content marketing. SEO and SEM (nice to have).
5. Adept in using the Google docs suite, HubSpot and other Martech tools. (Microsoft suite also a plus).
6. Experience in setting up and running paid social media campaigns on LinkedIn and paid search campaigns is a plus.

If you have a number of years proven experience as a Head of Marketing / Senior Marketing Executive (or similar level), ideally in a professional services / consultancy business and maybe some previous SME experience - and are a data-driven creative looking for somewhere you can drive strategy and really make a difference - then we want to hear from you!

Please apply today or email: