Head of Marketing

playced; Liverpool; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

Join playced as the Head of Marketing in Liverpool, where you'll drive internal marketing strategy and brand awareness for a fast-growing eCommerce agency. This role offers the chance to execute innovative marketing campaigns across digital, PR, and events, making a significant impact in a competitive industry.

Benefits

Competitive salary based on experience

Hybrid working with flexibility

Opportunity to work with exciting eCommerce brands

Career growth in a rapidly expanding business

Qualifications

• Proven experience in a Marketing role, ideally within a digital agency, eCommerce, or B2B environment.
• Strong understanding of digital marketing, content strategy, PR, and event management.
• Excellent writing, editing, and storytelling skills.

Responsibilities

• Planning and executing impactful multi-channel marketing campaigns.
• Managing and growing digital presence across platforms.
• Owning social media strategy and creating compelling content.

Skills

Digital marketing

Content strategy

PR

Event management

Communication skills

Project management

Brand equity

Tools

HubSpot

Google Analytics

CMS platforms

Social scheduling tools

Job description

playced Liverpool, England, United Kingdom

Head of Marketing

This range is provided by playced. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from playced

We’re looking for a Head of Marketing to join a fast-growing eCommerce agency that’s making waves in the digital space. This is an exciting opportunity to take ownership of all internal marketing strategy, drive brand awareness, and make a real impact across digital, PR, events, and more.

This role is perfect for someone who’s creative, proactive, and passionate about building a standout brand in a competitive industry.

The role of Marketing Lead involves:

• Planning and executing impactful multi-channel marketing campaigns (digital, PR, press, email, events).
• Managing and growing our digital presence across LinkedIn, Instagram, and industry directories.
• Owning our social media strategy – from crafting engaging content to driving conversations and clicks.
• Creating a compelling content strategy, including blogs, white papers, and case studies.
• Building relationships with media contacts and industry partners to boost brand visibility.
• Planning and coordinating events that connect us with prospects and elevate our profile.
• Collaborating with Sales, Design, and Client Experience teams to ensure alignment.
• Managing external agencies and freelancers when needed.
• Owning the marketing budget and ensuring efficient use of resources.

For the Marketing Lead role, you need:

• Proven experience in a Marketing role, ideally within a digital agency, eCommerce, or B2B environment.
• Strong understanding of digital marketing, content strategy, PR, and event management.
• Excellent writing, editing, and storytelling skills.
• A strategic mindset with strong planning and project management skills.
• Creative flair and a passion for building brand equity.
• Proficiency in tools such as HubSpot, Google Analytics, CMS platforms, and social scheduling tools.
• Ability to juggle multiple projects and stakeholders in a fast-paced environment.

As our Marketing Lead, you’ll get:

A competitive salary based on experience

Hybrid working with flexibility

Opportunity to work with exciting eCommerce brands

Career growth in a rapidly expanding business

Ready to make your mark?

Please apply below or send your CV to [e-mail]

Seniority level

• Not Applicable

Employment type

• Full-time

Job function

• Marketing

Industries

• Software Development